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1 off-season sales
торг. внесезонные продажи* (реализация сезонных товаров в период времени, когда они не востребованы, напр., продажа лыж летом; внесезонные продажи обычно предполагают использование скидок для привлечения покупателей)See: -
2 off-season sales
Реклама: внесезонные продажи, внесезонный сбыт -
3 off-season merchandise
торг. несезонный товар (товары, реализуемые в период времени, когда их нельзя использовать, напр., летняя одежда, продаваемая зимой; обычно продаются со скидкой)Syn:See:Англо-русский экономический словарь > off-season merchandise
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4 off-season discount
торг. несезонная [внесезонная, межсезонная\] скидка (скидка, предоставляемая при покупке товара вне обычного периода его использования; напр., скидка при покупке лыж летом или скидка на путевки и связанные туристические услуги вне сезона традиционного наплыва туристов в данную местность)See: -
5 ♦ off
♦ off (1) /ɒf/avv.1 via; lontano; distante; a distanza; alla larga: They went off in a hurry, sono andati via in fretta; DIALOGO → - Discussing bets- Where are you off to?, dove te ne vai?; DIALOGO → - Going on holiday 1- I'm off on holiday tomorrow, domani parto per le vacanze; The road is two miles off, la strada è lontana due miglia (o è a due miglia di distanza); Keep off!, sta' alla larga!2 (in loc. col verbo to be, è idiom.; per es.:) to be well [badly] off, essere in buone [cattive] condizioni finanziarie; The lid was off, il coperchio era venuto via (o era stato tolto); They're off, sono partiti; se ne sono andati; I must be off, devo andarmene; Their engagement is off, il fidanzamento è rotto; The deal is off, l'affare è sfumato; The trip is off, la gita non si fa più; The gas is off, il gas è spento; ( anche) hanno tolto il gas; The hot water is off, manca l'acqua calda; The meeting is off, la riunione è sospesa; The staff is off today, il personale fa vacanza oggi; (elettr.) The switch is off, l'interruttore è disinserito; The electricity is off, hanno tolto la corrente; (autom., mecc.) The clutch is off, la frizione è disinnestata4 (nei verbi frasali, è idiom.; per es.:) to come off, staccarsi, ecc.; to cut off, tagliare, staccare, ecc. (► to come, to cut, ecc.)5 di sconto: I managed to get 50 dollars off, riuscii ad avere uno sconto di (fam.: a tirare giù) 50 dollari6 ( Borsa, fin.) ( di titoli) in ribasso; giù, sotto (fam.): Oils are off ten points today, oggi le azioni petrolifere sono sotto di dieci punti● far off, lontano, lungi: Christmas is not far off, il Natale non è lontano □ from far off, da lungi, di lontano □ to finish off a piece of work, finire (o portare a termine) un lavoro □ to get off to a good start, partire con il piede giusto (fig.) □ on and off (o off and on), a intervalli; in modo intermittente: It has been snowing on and off since yesterday, nevica a intervalli da ieri □ Off with you!, va' via!; vattene!; fuori dai piedi! □ My holidays are only two weeks off, mancano solo due settimane alle mie vacanze □ Let's take a day off, prendiamoci un giorno di vacanza □ DIALOGO → - Absence 1- I need some time off work, ho bisogno di prendermi un periodo di vacanza □ DIALOGO → - Asking about the family- She's still off work, non ha ancora ripreso a lavorare □ right off (o straight off), subito; immediatamente □ Off we go!, si parte! □ Off with his head!, tagliategli la testa! □ Hands off!, giù le mani! □ Hats off!, giù il cappello! □ How are you off for clean shirts?, come sei messo (o come stai) a camicie pulite?♦ off (2) /ɒf/prep.1 da; lontano da; fuori di; giù da: I stepped off the bus, scesi dall'autobus; Get off my feet!, scendimi dai piedi!; non starmi sui piedi!; to get off one's horse, smontare da cavallo; The cover has come off my book, mi s'è staccata la copertina dal libro; The cottage stands off the main road, la villetta è lontana dalla strada maestra; The car is off the road, l'automobile è fuori (o è uscita di) strada2 (naut.) all'altezza di; al largo di; a poca distanza da: The ship was off the island, la nave era al largo dell'isola; The lighthouse is just off the coast, il faro è a poca distanza dalla costa3 in meno di; con lo sconto di; He gave me five per cent off the list price, mi ha tolto il cinque per cento dal prezzo di listino4 di; per mezzo di; con: He lived off the fat of the land, viveva delle abbondanti risorse della terra; aveva ogni ben di Dio; to dine off a leg of mutton, pranzare con una coscia di castrato; to eat off silver plate, mangiare usando piatti d'argento5 fuori: The ship was driven off her course, la nave è stata spinta fuori rotta; to be off duty, essere fuori servizio● ( radio, TV) off the air, non in onda (avv.) □ ( sport) off the ball, che non ha la palla, che non è sulla palla: He was fouled off the ball, ha subito il fallo mentre non era in possesso della palla □ ( baseball: del ‘corridore’) to be off base, non essere in base; essere fuori base □ off the beaten track, ( di un luogo) isolato, fuori mano; (fig.) insolito, fuori dell'ordinario, straordinario, originale □ (mecc.) to be off centre, essere fuori centro □ to be off colour, essere del colore sbagliato; ( di persona) essere indisposto, stare poco bene; essere in giornata nera; ( USA, di barzelletta, battuta ecc.) essere un po' indecente, spinto (fig.) □ ( sport) to be off the field (o the pitch), essere fuori campo; non giocare; fare panchina □ ( sport) to be off one's game, giocare peggio del solito □ ( sport e fig.) to be off guard, non stare in guardia; scoprirsi □ to be off one's head, essere andato giù di testa; essere ammattito □ (mil. e fig.) off limits, in zona proibita; ( cartello) ‘zona invalicabile’ □ (fig. fam.) off the map, inesistente; passato; svanito □ (fig.) off the point, non pertinente; che non c'entra; a sproposito □ ( calcio, ecc.) Off the post!, palo! □ off the record, ufficiosamente; in confidenza □ (tur.) off season, fuori stagione □ (geol.) off shore, fuori costa; in ambiente neritico □ to be off target, mancare il bersaglio; ( calcio, ecc.) non andare a segno: His header was off target, il suo colpo di testa è andato a vuoto □ to be off the track, essere fuori strada ( anche fig.); ( sport) essere uscito di pista; (fig.) essere sulla pista sbagliata □ an alley off Main Street, una viuzza che si diparte dal Corso □ to get off the subject, uscire dal seminato (fig.); divagare □ to speak off the record, parlare ufficiosamente ( non in veste ufficiale).off (3) /ɒf/a.2 laterale; secondario; di secondaria importanza: in an off street, in una strada laterale; in una via secondaria3 (spec. ingl.) destro; di destra (cfr. near /2/, def. 2): the off side of the road, il lato destro della strada; the off horse, il cavallo di destra ( d'una pariglia)4 piccolo; esiguo; scarso; cattivo; deludente; vago: Profits are off this year, i guadagni sono esigui quest'anno; His performance was rather off, la sua recitazione è stata alquanto deludente; There's only an off chance of your being right, c'è solo una vaga possibilità che tu abbia ragione5 ( di cibo) non fresco; passato; guasto: This fish is a bit off, questo pesce non è proprio fresco; DIALOGO → - Complaining about the food- This meat smells off to me, dall'odore direi che questa carne è andata a male6 ( di pietanza o piatto) finito; esaurito: ( al ristorante) ‘Sorry, chicken is off’, ‘mi dipiace, ma il pollo è finito’8 (elettr.) disinserito; staccato; spento: The ( electric) iron is off, il ferro (da stiro) è staccato9 (mecc.) disinserito; disinnestato● an off day, un giorno libero (o di vacanza); (fam.) una giornata nera, una giornata no: She has off and on days according to her mood, ella ha giornate sì e giornate no, secondo l'umore □ (elettr.) the off switch, l'interruttore per spegnere (per scollegare, ecc.) □ off year, (agric.) anno in cui le piante non danno frutto; anno no (fam.); (polit., USA) anno in cui si tengono elezioni ma non le presidenziali □ on the off chance that…, nel caso improbabile che…; caso mai…: on the off chance he should come, caso mai venisseFALSI AMICI: off non significa off nel senso italiano di alternativo. off (4) /ɒf/nei composti: ( radio, TV) off-air, (agg.) relativo alle trasmissioni; per (o dei) programmi; (avv.) quando non è in onda: Sheila is totally different off-air, Sheila è totalmente diversa quando non è in onda; ( USA) off-air reporter, cronista che lavora per la televisione, senza apparire sullo schermo; off-balance, sbilanciato; che ha perso l'equilibrio; (avv.) alla sprovvista; (fin.) off-balance sheet, fuori bilancio ( di finanziamenti, operazioni, ecc.); ( Borsa, USA) off-board, fuori borsa; off-board market, mercato terziario (o ristretto); mercatino (fam.); off-board securities, titoli non quotati (in Borsa); (econ.) off-the-books work, lavoro nero; (teatr., USA: di uno spettacolo) off-Broadway, ‘off-Broadway’, sperimentale; non commerciale ( e che costa poco); (fotogr., TV) off-camera, non inquadrato; non ripreso; off-centre, (mecc.) fuori centro, scentrato; (elettron.) eccentrico; off-colour, indisposto, malaticcio; ( USA, di barzelletta, battuta ecc.) un po' indecente, spinto (fig.); (fin.) off-cover, fuori copertura; senza garanzia; (fam.) off-the-cuff, improvvisato; ( di un discorso) fatto a braccio: to give an off-the-cuff speech, parlare a braccio; (ling.) off-glide, metastasi; an off-guard moment, un momento in cui non si sta in guardia; off-hand ► offhand; (mus. e fig.) off-key, stonato; non intonato; (farm., med.) off-label, off-label (detto di farmaco che viene assunto in circostanze non previste o non consigliate dal produttore); off-licence, (agg.) ( di negozio) autorizzato a vendere alcolici soltanto in confezioni da asporto; (sost., ingl.) negozio di vini, birra e liquori; bottiglieria; ( anche) banco di vendita ( di pub o albergo) di alcolici da consumare altrove; off-licensee, chi è in possesso di una ► «off-licence» ( sopra); off-limits, (mil.) in cui è proibito entrare; (fig.) proibito, vietato; off-line ► offline; (fin.) off-market, fuori mercato: off-market deals, operazioni fuori mercato; (spec. polit.) off-message, non allineato ( con la politica del proprio partito); (spec. farm.) off-patent, a brevetto scaduto; fuori brevetto: off-patent drugs, farmaci a brevetto scaduto; off-peak, ( di energia elettrica, gas, ecc.) erogato in ore di basso consumo; (trasp.: del traffico) non di punta, normale; (tur.) di (o in) bassa stagione: (ferr., ecc.) off-peak service, servizio normale; off-peak rate (o tariff) tariffa ordinaria ( di un trasporto o servizio); off-the-peg, ( d'abito) bell'e fatto, confezionato, di serie; (fig.) preconfezionato, standard; ( sport: sci) off-piste, fuori pista; ( di un immobile) ( bought) off plan, (acquistato) sulla carta; (market.) off-price, vendita a prezzo scontato; (tipogr.) off-print, estratto ( di giornale, ecc.); (fam.) off-putting, scostante; fastidioso; sgradevole; (fam. USA) off-the-rack = off-the-peg ► sopra; ( di notizia, ecc.) off-the-record, da non verbalizzare; non ufficiale; ufficioso; (trasp.) off-road vehicle, fuoristrada ( l'automezzo); off-roader, fuoristrada ( il mezzo); ( anche) fuoristradista; ( sport) off-roading, il fuoristrada ( l'attività, le gare); (market., ingl.) off-sale, vendita di alcolici da asporto ( detti off-sales); (cinem., TV) off-screen, che non compare sullo schermo; fuori campo; (market., tur.) off-season, stagione morta, bassa stagione; (agg.) della bassa stagione: off-season prices, prezzi della bassa stagione; (market.: di un articolo) off-the shelf, fatto in serie, standard; off-the-shoulder blouse, camicetta in stile gitano ( che lascia le spalle nude); ( cricket) off side ► off (5), def. 2; off-stage ► offstage; (autom.) off-street parking, parcheggio su terreno privato ( non su strada); (ipp.) off-track betting, scommesse sui cavalli (da corsa) che avvengono fuori dei locali dell'ippodromo ( con allibratori privati); ( ciclismo, ecc.) off-track race, corsa fuoristrada; ( sport) off-track race rider, fuoristradista; (comm.) off-trade, vendita di alcolici da asporto; ( slang) off-the-wall, assurdo, bizzarro, stravagante, pazzesco; off-white, bianco avorio, bianco isabella, biancosporco; (polit., USA) off-year election, elezioni politiche che si tengono in un anno in cui non si svolgono le presidenziali.off (5) /ɒf/n.1 (fam., spec. sport) via; partenza; inizio ( di una corsa, ecc.): The off was delayed twice, il via è stato rinviato due volte● from the off, dall'inizio; dal principio □ (fig.) I've had my offs and ons, ho avuto i miei alti e bassi.off (6) /ɒf/inter.(to) off /ɒf/A v. t.B v. i. -
6 off
off [ɒf]━━━━━━━━━━━━━━━━━1. preposition2. adverb3. adjective4. noun5. compounds━━━━━━━━━━━━━━━━━► When off is an element in a phrasal verb, eg keep off, take off, look up the verb. When it is part of a set combination, eg off duty, far off, look up the other word.━━━━━━━━━━━━━━━━━1. prepositiona. ( = from) de━━━━━━━━━━━━━━━━━► Note the French prepositions used in the following:━━━━━━━━━━━━━━━━━b. ( = missing from) there are two buttons off my coat il manque deux boutons à mon manteauc. ( = away from) de• the helicopter was just a few metres off the ground l'hélicoptère n'était qu'à quelques mètres du sold. ( = not taking, avoiding) (inf) I'm off coffee/cheese at the moment je ne bois pas de café/ne mange pas de fromage en ce moment2. adverba. ( = away) the house is 5km off la maison est à 5 km• they're off! (in race) les voilà partis !• where are you off to? où allez-vous ?c. ( = removed) he had his coat off il avait enlevé son manteaud. (as reduction) 10% off 10 % de remise or de rabais• I'll give you 10% off je vais vous faire une remise or un rabais de 10 %• they lived together off and on for six years ils ont vécu ensemble six ans, par intermittence3. adjectivea. ( = absent from work) he's been off for three weeks cela fait trois semaines qu'il est absentb. ( = off duty) she's off at 4 o'clock today elle termine à 4 heures aujourd'huic. ( = not functioning, disconnected) [machine, TV, light] éteint ; [engine, gas at main, electricity, water] coupé ; [tap] fermé ; [brake] desserréd. ( = cancelled) [meeting, trip, match] annuléf. (indicating wealth, possession) they are comfortably off ils sont aisés• how are you off for bread? qu'est-ce que vous avez comme pain ?g. ( = not right inf) it was a bit off, him leaving like that ce n'était pas très bien de sa part de partir comme ça• that's a bit off! ce n'est pas très sympa ! (inf)4. noun5. compounds• I came on the off chance of seeing her je suis venu à tout hasard, en pensant que je la verrais peut-être ► off-colour adjective (British)a. ( = bad day)• to sing off-key chanter faux ► off-licence noun (British) ( = shop) magasin m de vins et spiritueux• to go off-line [computer] se mettre en mode autonome• to put the printer off-line mettre l'imprimante en mode manuel ► off-load transitive verb [+ goods] décharger ; [+ task, responsibilities] se décharger de► off-peak (British) adjective [period, time, hour] creux ; [train, electricity] en période creuse ; [telephone call] à tarif réduit (aux heures creuses)• off-peak ticket billet m au tarif réduit heures creuses adverb (outside rush hour) en dehors des heures de pointe ; (outside holiday season) en période creuse ► off-piste adjective adverb━━━━━━━━━━━━━━━━━Dans le monde du théâtre new-yorkais, on qualifie de off-Broadway les pièces qui ne sont pas montées dans les grandes salles de Broadway. Les salles off-Broadway, généralement assez petites, proposent des billets à des prix raisonnables. Aujourd'hui, les théâtres les plus à l'avant-garde sont appelés off-off-Broadway.* * *Note: off is often found as the second element in verb combinations ( fall off, run off etc) and in offensive interjections ( clear off etc). For translations consult the appropriate verb entry (fall, run, clear etc)off is used in certain expressions such as off limits, off colour etc and translations for these will be found under the noun entry (limit, colour etc)For other uses of off see the entry below[ɒf], US [ɔːf] 1.(colloq) noun2.just before the off — ( of race) juste avant le départ
1) ( leaving)to be off — partir, s'en aller
I'm off — gen je m'en vais; ( to avoid somebody) je ne suis pas là
he's off again talking about his exploits! — fig et voilà c'est reparti, il raconte encore ses exploits!
2) ( at a distance)3) ( ahead in time)4) Theatre3.1) ( free)2) ( turned off)3) ( cancelled)to be off — [match, party] être annulé
the ‘coq au vin’ is off — ( from menu) il n'y a plus de ‘coq au vin’
4) ( removed)to have one's leg off — (colloq) se faire couper la jambe
25% off — Commerce 25% de remise
5) (colloq) ( bad)4.to be off — [food] être avarié; [milk] avoir tourné
off and on adverbial phrase par périodes5.1) ( away from in distance)2) ( away from in time)3) (also just off) juste à côté de [kitchen etc]4) ( astray from)5) ( detached from)there's a button off — [cuff etc] il manque un bouton à
6) (colloq) ( no longer interested in)7) (colloq) (also off of)••how are we off (colloq) for...? — qu'est-ce qu'il nous reste comme...? [flour etc]
that's a bit off — (colloq) GB ça c'est un peu fort (colloq)
to feel a bit off(-colour) (colloq) — GB ne pas être dans son assiette (colloq)
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7 внесезонные продажи
Advertising: off-season salesУниверсальный русско-английский словарь > внесезонные продажи
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8 внесезонный сбыт
Advertising: off-season sales -
9 stagione
f seasonalta stagione high seasonbassa stagione low seasonstagione morta off-seasonfrutta f di stagione fruit in season, seasonal fruit* * *stagione s.f.1 season: le quattro stagioni dell'anno, the four seasons of the year; in questa stagione, at this time of the year; la bella, la brutta stagione, summer, winter; la stagione delle piogge, the rainy season; la stagione delle pesche, the peach season; la stagione del raccolto, harvest time; è la stagione dei fichi d'India, prickly-pears are in season; la stagione delle vendite, the sales season; la stagione balneare, the tourist season at the seaside; la stagione invernale è stata cattiva per gli sciatori: non ha mai nevicato, it has been a bad winter for skiers: there was no snow; si è aperta, chiusa la stagione della caccia, the shooting season has started, finished; frutta di stagione, seasonal fruit (o fruit in season); frutta fuori stagione, early fruit (o fruit out of season); (zool.) la stagione degli amori è la primavera, the mating season is in spring; la giovinezza è la stagione dell'amore, youth is the time for love // alta stagione, high (o peak) season; bassa stagione, low season (o offseason); prezzi di alta stagione, high-season charges; prezzi di bassa stagione, low-season (o offseason) prices // vestiti di mezza stagione, clothes for spring and autumn // stagione morta, dead (o dull o slack) season // a stagione inoltrata, late in the season* * *[sta'dʒone]sostantivo femminile1) (dell'anno) season2) (periodo) seasonstagione di pesca, di caccia — fishing, hunting season
stagione delle piogge — rainy season, rains
alta stagione — high o peak season
bassa stagione — low o off season
* * *stagione/sta'dʒone/sostantivo f.1 (dell'anno) season; in questa stagione at this time of year; quando arriva la bella stagione when the good weather comes2 (periodo) season; fuori stagione out of season; frutta di stagione seasonal fruit; stagione di pesca, di caccia fishing, hunting season; la stagione della semina sowing time; stagione degli amori mating season; stagione delle piogge rainy season, rains; alta stagione high o peak season; bassa stagione low o off season; la stagione sportiva the sporting year; la stagione teatrale the theatre season. -
10 межсезонье
1) Jargon: pinochle season (в швейной промышленности), pinocle season (в швейной промышленности)2) Advertising: off-season time3) Business: shoulder season (alternative term for \<b\>shoulder period\</b\>), shoulder period (time interval that falls between the peak and low seasons of a firm's seasonal sales cycle; also called \<b\>shoulder season\</b\>)4) Sakhalin energy glossary: off-season5) Football: pre-season6) Water supply: transitional season -
11 Preis
Preis m (Pr.) GEN charge, price, pr. • alles hat seinen Preis GEN, MGT (infrml) there is no such thing as a free lunch • die Preise frisieren BÖRSE (infrml) fake the marks, (infrml) doctor the prices • die Preise gaben nach GEN prices receded (Volumen) • die Preise sind herabgesetzt worden BÖRSE prices have been marked down • Preis (ist) Verhandlungssache rate to be agreed, r.t.b.a. • Preise hochschrauben V&M push up prices • Preise hochtreiben V&M push up prices • Preise reduzieren V&M cut prices, reduce prices, sink prices • sich durch zu hohe Preise vom Markt ausschließen V&M price oneself out of the market • sich nach dem besten Preis umsehen V&M shop around for the best price • unter Preis anbieten V&M underprice • unter Preis angeboten V&M underpriced • unter Preis verkaufen V&M undercut • zu Preisen zwischen x und y GEN at prices ranging from x to y* * *m (Pr.) < Geschäft> charge, price (pr.) ■ alles hat seinen Preis <Geschäft, Mgmnt> there is no such thing as a free lunch infrml ■ die Preise frisieren infrml < Börse> fake the marks infrml, doctor the prices infrml ■ die Preise gaben nach < Geschäft> Volumen prices receded ■ die Preise sind herabgesetzt worden < Börse> prices have been marked down ■ Preise hochschrauben <V&M> push up prices ■ Preise hochtreiben <V&M> push up prices ■ Preise reduzieren <V&M> cut prices, reduce prices, sink prices ■ sich durch zu hohe Preise vom Markt ausschließen <V&M> price oneself out of the market ■ sich nach dem besten Preis umsehen <V&M> shop around for the best price ■ unter Preis anbieten <V&M> underprice ■ unter Preis angeboten <V&M> underpriced ■ unter Preis verkaufen <V&M> undercut ■ zu Preisen zwischen x und y < Geschäft> at prices ranging from x to y* * *Preis
price, (Belohnung) reward, premium, (Fahrgeld) fare, (Gebühr) charge, fee, (Kosten) cost[s], expense, price, (Satz) rate, figure, (Summe) amount, sum, (Tarif) rate, tariff, charge, (Wert) value, (im Wettbewerb) prize, award;
• auf der Grundlage der Preise vom Jahr 2002 at 2002 survey prices;
• bei anziehenden Preisen in a rising market, with attractive prices;
• bei sinkenden Preisen by (with) declining prices, at prices dropping;
• bis zum Preise von as high as;
• durch überhöhte Preise aus dem Markt gedrängt priced out of the market;
• mit Preisen versehen priced, price-tagged;
• niedrig im Preis low-priced;
• um jeden Preis for love of money;
• unter [dem Selbstkosten] Preis priced below cost;
• zu erhöhten Preisen at a higher price;
• zu ermäßigten Preisen at reduced (cut) prices;
• zu bedeutend ermäßigten Preisen at a sweeping reduction;
• zu festem Preis at a firm rate;
• zu herabgesetztem Preis at a reduced price, reduced, cut-price, at reduced rates, (Taxpreis) at a damaged valuation;
• zu teuren Preisen at a high cost;
• zu überhöhten Preisen eingekauft dear-bought, bought at excessive cost;
• zu unerschwinglichen Preisen at prices beyond one’s means;
• zu unveränderten Preisen at unchanged prices;
• zu einem vereinbarten Preis at an arranged price;
• zu zurückgesetztem Preis at a reduced price;
• zu einem Preis von etwa 10 Pfund at a cost of roughly L 10;
• zum Preise von costing, at the charge (rate) of;
• zum ermäßigten Preis at a lower rate;
• zum festgesetzten Preis at the given price;
• zum amtlich festgesetzten Preis at the established price;
• zum halben Preis at half price, for half the price;
• zum niedrigsten Preis dirt-cheap;
• zum vereinbarten Preis at the understood price;
• in verbindlichen Angeboten abgegebene Preise prices quoted in tenders;
• [vertraglich] abgemachter (abgesprochener, abgestimmter) Preis settled (stipulated) price, price agreed upon [by arrangement];
• abweichende Preise diverging prices;
• von der Preisliste abweichender Preis irregular price;
• überhöhter, vom Kunden akzeptierter Preis class price;
• allerniedrigster Preis rock-bottom price;
• amtlicher Preis official price;
• nicht amtlicher Preis (Börse) sidewalk price (US);
• angebotener Preis price offered;
• verbindlich angebotene Preise prices quoted in tenders;
• angegebener (angesetzter) Preis quoted price;
• auf der Rechnung angegebener Preis invoice[d] price;
• angehobener Preis advanced price;
• angemessener Preis reasonable (fair, adequate, equitable) price;
• annehmbarer Preis fair rate (price), reasonable price (terms);
• ansteigende Preise increasing prices;
• anziehender Preis attractive price;
• nachstehend aufgeführte Preise prices specified below;
• augenblicklicher Preis market price;
• vertraglich ausbedungener Preis price agreed upon, contract price;
• ausgehandelte Preise prices negotiated;
• ausgemachter Preis settled price, price agreed upon;
• ausgesetzter Preis offered price;
• ausgezeichneter Preis marked price;
• auskömmlicher Preis paying price;
• äußerster Preis rock-bottom (close, bedrock) price, cut rate, lowest computation (possible price), (Auktion) knockdown price;
• künstlich beeinflusster Preis manipulated price;
• vor Verkaufsbeginn von der Konkurrenz bekannt gegebener Preis open price;
• äußerst niedrig berechneter Preis rock-bottom price;
• bescheidene Preise moderate prices;
• vom Hersteller bestimmte Preise prices laid down by the manufacturer;
• beweglicher Preis elastic (flexible) price;
• bewirtschafteter Preis administered price;
• billiger Preis budget (moderate, low) price;
• bisheriger Preis previous rate;
• cif-Preis cif price;
• davonlaufende Preise prices running away;
• Herstellungs- und Generalkosten deckender Preis overhead price;
• nicht die Selbstkosten deckender Preis losing price;
• stark divergierende Preise wide prices;
• doppelter Preis (Anzeige) double rate;
• durchschnittlicher Preis average price;
• echter Preis commercial price;
• effektiver Preis real (actual) price;
• eingefrorene Preise frozen prices, price rigidity;
• eingependelter Preis established price;
• einheitlicher Preis uniform (standard) price;
• empfohlener Preis reference (suggested, recommended) price;
• über das Lohnniveau emporschnellende Preis prices outsoaring the wages;
• enormer Preis huge (ruinous) price;
• erhöhter Preis increased (inflated, higher, enhanced) price;
• ermäßigter Preis reduced (short, cut) price;
• Sicherungsvorschuss erschöpfender Preis (Termingeschäft) exhaust price;
• [tatsächlich] erzielter Preis price obtained, actual price;
• exorbitanter Preis exorbitant price;
• fakturierter Preis invoice[d] price;
• fallende Preise dropping (sagging, declining, receding, falling-off) prices;
• feste Preise standing (fixed, flat, steady) prices, (Schaufenster) no abatement (discount, reduction);
• fester Preis fixed (firm, standing) price;
• künstlich festgelegter Preis administered price;
• vertraglich festgelegter Preis stipulated price;
• festgesetzter Preis stated (fixed) price;
• amtlich festgesetzter Preis administered (controlled) price, price as fixed by the authorities;
• vertraglich festgesetzter Preis fixed contract price;
• fingierter Preis fictitious price;
• Frei-Grenze-Preis free-at-frontier price;
• Preis freibleibend, freibleibender Preis price subject to change without notice;
• friedensmäßige Preise prices at peace-time level;
• früherer Preis previous price;
• gangbarer Preis prevailing price;
• gängiger Preis salable price;
• garantierter Preis guaranteed price;
• gebotener Preis offer, bid (offered) price;
• gebundener Preis fixed (fixed-selling, maintained, controlled) price, (Einzelhandel) fixed (minimum) resale price, (Kartell) fixed cartel price;
• geforderter Preis asked price, charge;
• gegenwärtiger Preis ruling (current, prevailing, actual, market) price;
• künstlich gehaltener Preis pegged price;
• mit einem Index gekoppelter Preis index-linked price;
• gelenkter Preis controlled price;
• geltender Preis prevailing (ruling) price;
• augenblicklich geltender Preis ruling (present, going, market, current) price;
• in der ganzen Industrie geltender Preis industry-wide price;
• genauester Preis nearest price;
• genehmigter Preis approved price;
• genormter Preis standardized price;
• gepfefferte Preise steep prices;
• zu geringer Preis underrated price;
• gestaffelter Preis graduated (scheduled) price;
• gesteuerter Preis manipulated price;
• gestoppter Preis stop price;
• gestützter Preis pegged (support[ed]) price;
• gesunkener Preis reduced (diminished, dropped, sagged) price;
• gewöhnlicher Preis customary charge, common price (charge);
• für den Fortschritt gezahlter Preis price paid for progress;
• gleitender Preis price subject to amendment, escalation (sliding-scale) price;
• [augenblicklich] gültiger Preis going (current, market) price;
• allgemein gültiger Preis allround price;
• im internen Verrechnungsverkehr gültiger Preis internal price;
• günstige Preise favo(u)rable terms (prices);
• günstiger Preis favo(u)rable (attractive) price;
• sehr günstiger Preis highly concessional price;
• halber Preis half price;
• handelsüblicher Preis market (ruling) price;
• herabgesetzter Preis reduced (marked-down, cut rate) price;
• nicht herabgesetzter Preis full price;
• heraufgesetzter Preis put-up (marked-up) price;
• hochgestochener Preis high-flying price;
• höchster Preis ceiling (maximum) price, price ceiling;
• hoher Preis long (high, advanced) price;
• besonders hoher Preis extra high price;
• entschieden zu hohe Preise definitely too high prices;
• unverhältnismäßig hoher Preis excessive price;
• inflationistische (inflationäre) Preise inflationary prices;
• inländischer Preis domestic (home-market) price;
• jetzige Preise current prices;
• kalkulierter Preis calculated price;
• äußerst kalkulierter Preis rock-bottom price;
• niedrigst kalkulierter Preis bargain level;
• scharf kalkulierter Preis price cut very fine, cut-rate (close) price;
• knappheitsbedingter Preis scarcity price;
• konkurrenzfähiger Preis competitive (keener) price;
• nicht konkurrenzfähiger Preis uncompetitive price;
• konkurrenzloser Preis unrival(l)ed (unmatched) price;
• konstante Preise constant prices, price stability;
• kostendeckender Preis price covering the costs of production;
• kriminelle Preise cutthroat prices;
• laufender Preis ruling price;
• zugrunde zu legender Preis price to be considered;
• leidlicher Preis fairly good price;
• letzte Preise previous rates;
• letzter Preis lowest limit (price);
• limitierter Preis limited price;
• lohnender (lukrativer) Preis remunerative (paying) price;
• manipulierter Preis managed (manipulated) price;
• marktentscheidender Preis key price;
• marktgängige Preise usual market prices;
• marktgemäßer (marktgerechter) Preis fair market price;
• marktkonformer Preis full economic price;
• mäßiger Preis moderate (reasonable) price;
• minimaler Preis minimum price;
• mittlerer Preis average price;
• mörderischer Preis cutthroat (ruinously high) price;
• nachbörsliche Preise street (kerb) prices (Br.), outside (curb, US) prices;
• nachfragebedingter Preis demand-led price;
• nachgebende Preise easing (falling, sagging, receding) prices;
• niedriger Preis low price, undercharge;
• äußerst niedrige Preise keen prices;
• niedrigster Preis bottom ( lowest possible, minimum) price, bargain level;
• nomineller Preis nominal price;
• notierter Preis market (quoted, listed, US) value;
• fortlaufend notierter Preis consecutively quoted price;
• obiger Preis above quotation;
• optischer Preis charm price;
• ortsüblicher Preis customary (local) price;
• populäre Preise popular prices;
• psychologische Preise psychological price [point];
• purzelnde Preise tumbling prices;
• reduzierter Preis reduced (short, cut) price;
• äußerst reduzierter Preis lowest [possible] rate;
• reeller Preis fair (moderate) price;
• regulärer Preis regular price;
• regulierter Preis administered price;
• richtiger Preis adequate price;
• rückgängige Preise dropping (sagging, declining) prices;
• rückläufige Preise retrograde (receding, declining, falling, drooping) prices;
• ruinöser Preis ruinous (cutthroat) price;
• saisonbedingter Preis seasonal price;
• in die Höhe schnellende Preise soaring prices;
• ganz schöner Preis smart price (coll.);
• schwacher Preis weak price;
• schwankende Preise varying (fluctuating) prices;
• sinkende Preise sagging (declining, falling) prices;
• solider Preis moderate (fair) price;
• spekulativer Preis speculative price;
• spottbilliger Preis ridiculously low price;
• stabiler Preis steady (stable, settled, stationary, firm, sticky, US) price;
• starrer Preis rigid price;
• stehender Preis fixed price;
• steigende Preise increasing (rising, advancing) prices;
• langsam steigende Preise creeping prices;
• schnell steigende Preise soaring (booming) prices;
• sprunghaft steigende Preise soaring prices;
• subventionierter Preis subsidized (support[ed], pegged) price;
• nicht subventionierter Preis full economic price;
• tatsächlicher Preis actual price;
• tragbarer Preis reasonable price;
• überhöhter Preis class (stiff, coll., excessive, exaggerated, prohibitive) price;
• künstlich überhöhte Preise inflated (artificially high) prices;
• übermäßiger Preis exorbitant price;
• übersetzter Preis exaggerated (overcharged) price;
• üblicher Preis market (current, customary) price, customer charge;
• unabhängiger Preis free price;
• vom Lieferort unabhängiger Preis uniform delivered price (US);
• unangemessener Preis unreasonable price;
• unbescheidener Preis unreasonable price;
• unbeschränkter Preis unlimited price;
• unelastischer Preis rigid price;
• unerhörter Preis fabulous price;
• unerschwinglicher Preis prohibitive price;
• ungebundener Preis free (uncontrolled) price;
• unterschiedliche Preise discriminating prices;
• unterschwelliger Preis submarginal price;
• untragbare Preise prohibitive prices;
• unveränderte Preise unchanged rates (prices);
• unverbindliche Preise prices subject to alteration (without commitment);
• unverschämter Preis steep (outrageous, exorbitant) price;
• völlig unzulänglicher Preis inadequate price;
• verbindlicher Preis operative price;
• [vertraglich] vereinbarter Preis price agreed upon [by arrangement], stipulated (agreed, contract) price;
• vertretbarer Preis comparable price;
• volkstümlicher Preis popular price;
• voller Preis full price;
• vorgeschriebener Preis administered price;
• vorheriger Preis previous price;
• vorteilhafte Preise attractive prices;
• weichende Preise sagging (declining, retroactive, falling) prices;
• wettbewerbsfähiger Preis competitive price;
• willkürlicher Preis arbitrary price;
• zivile Preise moderate (reasonable) prices, moderate charges;
• auf den Höchstpreis zurückgesetzter Preis rollback price (US);
• Preis bei der Anlieferung landed cost;
• Preis für eine doppelseitige Anzeige in Heftmitte center- (centre-, Br.) spread price;
• Preis für vierfarbige Anzeigen 4-colo(u)r rate;
• Preis laut gültigem Anzeigentarif rate-card price;
• Preis bei Barzahlung cash price;
• Preis in Bausch und Bogen allround (overhead) price;
• Preise einschließlich Bedienung (Restaurant) terms inclusive of service;
• Preise unter Berücksichtigung der Qualität prices adjusted to quality;
• Preis frei Bestimmungshafen landed cost (price);
• Preis zur Einführung eines Produktes early-bird price;
• Preis per Einheit unit price;
• Preis für den Endverbraucher price for the ultimate consumer;
• Preise für Endverbraucher incl. Mehrwertsteuer (Mwst.) prices inclusive of VAT;
• Preis ab Erzeuger factory price;
• Preise der Erzeugnisse product (producer’s) prices;
• Preise landwirtschaftlicher Erzeugnisse agricultural (farm) prices;
• Preis ab Fabrik factory-gate price;
• Preis des trockenen Gedecks (Hotel) price of the dinner excluding wine; Preis
• einschließlich Gemeinkosten overhead price;
• Preis frei Grenze (EU) free-to-frontier price;
• Preis für Güter und Dienstleistungen cost of goods and services;
• Preis zweiter Hand secondhand price;
• Preis frei Haus delivered-in price, in-the-mail price;
• Preis einschließlich aller Kosten allround price;
• Preis einschließlich (incl.) sämtlicher Kosten bis zum Schiff, Preis frei Längsseite Schiff free alongside ship price, price free alongside ship;
• Preis ab Lager ex-store price; Preis
• einschließlich Lieferkosten delivered price;
• Preis für künftige Lieferung forward (terminal, Br.) price;
• Preis bei sofortiger Lieferung price ex store, spot quotation;
• Preis eines Markenerzeugnisses brand price;
• Preise verstehen sich einschließlich Mehrwertsteuer prices include value-added tax (VAT);
• Preis für greifbare Mengen spot price;
• Preise bei Mengenabnahme prices shaded for quantities;
• Preis mit Mengenrabatt quantity (multi-unit, Br.) price;
• Preis einschließlich Porto und Verpackung price inclusive of postage and packing;
• Preise für eine Produktfamilie price combination (Br.);
• Preis bei Ratenzahlung hire-purchase (Br.) (time, deferred-payment, US) price;
• Preis außerhalb der Saison off-season price;
• Preis ab Schacht pithead price;
• Preis ab Speicher ex-warehouse price;
• Preis für Stromverbrauch electricity rate;
• Preis pro Stück unit price;
• Preise nach dem Tarif tariff rates;
• Preis für Termingeschäfte futures price (US);
• Preis für Übernachtung und Frühstück price for bed and breakfast;
• Preis unverzollt price ex tax;
• Preis ist Verhandlungssache price is a matter for negotiation;
• Preis ohne Verpackung price excluding packing;
• Preis ab Versandbahnhof at-station price;
• Preise für Vorsteuerabzugsberechtigte prices exclusive of VAT;
• Preis für unverzollte Ware im Zolllager in-bond price;
• Preis auf dem Weltmarkt world price;
• Preis ab Werk price ex works, trade (factory) price;
• Preis unter dem Wert underprice;
• Preis für Wiederverkäufer discount price;
• Preis ab Zeche pithead price;
• Preise in Zeiten der Hochkonjunktur boomtime prices;
• Preise abbauen to cut (reduce) prices;
• Preis abflachen to flatten prices;
• vom Preis abhandeln to obtain a reduction;
• zum alten Preis ablassen to charge the old price;
• Preise absprechen to settle prices;
• jem. einen Preis für etw. abverlangen to charge s. o. a price for s. th.;
• auf die Preise abwälzen to pass on prices;
• vom Preis abziehen to knock off the price;
• Preise angeben to quote (state) prices;
• äußersten Preis angeben to quote the outside price;
• Preise auch in Euro angeben to mark prices also in euros;
• Preise wahrheitsgemäß angeben to state prices truthfully;
• Preise angleichen to adjust prices;
• Preise schrittweise angleichen (EU) to approximate prices progressively;
• Preise anheben to jack up (coll.) (increase) prices;
• Preise anpassen to adjust (align) prices;
• Preis ansetzen to price;
• im Preis aufschlagen to go (run) higher, to put on the price;
• hohe Preise aufzwingen to corner;
• Preis aushandeln to negotiate a price;
• Preis ausmachen to agree upon a price;
• Preis aussetzen to put a premium (prize) on;
• Preis für jds. Kopf aussetzen to put a price on s. one’s head;
• mit einem Preis auszeichnen to distinguish with a prize;
• mit einem höheren Preis auszeichnen to mark up;
• Preise beeinflussen to influence prices;
• seinen Preis beibehalten to hold its price;
• in einem Wettbewerb den ersten Preis bekommen to obtain the first prize in a competition;
• etw. zu einem exorbitanten Preis bekommen to obtain s. th. at a ransom price;
• Preis berechnen to arrive at (calculate) a price;
• alten Preis berechnen to charge the old price;
• jem. einen zu hohen Preis berechnen to overcharge s. o.;
• niedrige Preise berechnen to ask moderate prices;
• Preis bestimmen to fix (go into, determine) a price;
• angemessenen Preis für etw. bezahlen to buy s. th. for what it is worth;
• doppelten Preis bezahlen to pay double the price;
• Preis bieten to offer a price;
• angemessenen Preis bieten to bid a fair price;
• Preise durcheinander bringen to put a crimp in prices (sl.);
• Preis davontragen to carry the day (away the bell), to take the cake;
• Preise drücken to bring (run, beat, coll.) down (bang) prices, to cut off prices;
• Preise einfrieren to freeze prices (US);
• sich auf einen Preis einigen to agree upon a price;
• Preis empfehlen to recommend (suggest) a price;
• sich durch überhöhte Preise den Markt entfremden to price o. s. out of the market;
• Preis erfragen to enquire about the price;
• Preis erhöhen to advance (raise, put up, increase, spike) a price;
• Preise sprunghaft erhöhen to jump prices;
• Preise immer weiter erhöhen to pyramid prices;
• sich nach dem Preis erkundigen to ask (enquire about) the price;
• Preis ermäßigen to bring down (decrease) a price;
• Preis ermitteln to arrive at a price;
• Preis erreichen (erzielen) to realize (obtain, reach) a price;
• bessere Preise erzielen to secure higher prices;
• im Preis fallen to sag in price, to depreciate;
• um den Preis feilschen to haggle over (about) the price;
• Preis festlegen (festsetzen, feststellen) to price, to quote (determine, make, arrive at, ascertain, name, fix, lay down) a price, to tariff;
• Preis amtlich festlegen (festsetzen) to establish a price;
• Preise entsprechend dem amtlichen Preisindex festsetzen to gear prices to formulas based on government price indexes;
• als Preis fordern to charge (name) a price, to tax (US);
• nach dem Preis fragen to enquire about (ask) the price;
• Preise freigeben to release (decontrol) prices;
• Preis genehmigen to approve of a price;
• Preis gewinnen to obtain (win) a prize;
• ersten Preis auf einer Landwirtschaftsausstellung gewinnen to take the first prize at an agricultural show;
• höchste Preise bei einem Wettbewerb gewinnen to win top hono(u)rs in a competition;
• seinen Preis haben to have a certain value;
• Auswirkungen auf die Preise haben to have repercussions on prices;
• verschiedene Preise haben to differ in price;
• auf Preise halten to stick to prices;
• sich weitgehend an die festgesetzten Preise halten to keep as near as possible to the prices quoted;
• sich im Preis halten to hold up its price;
• Preis auf einer amtlich festgesetzten Höhe halten to freeze a price (US);
• Preise niedrig halten to keep prices down, to hold down prices
• Preise stabil halten to hold the line on prices;
• Preis herabdrücken to bring (force) down (depress, send, squeeze down) the price;
• Preis herabsetzen to abate (sink, bring down, mark down) a price, to cheapen;
• Preise stark herabsetzen to chop prices;
• Preise stillschweigend herabsetzen to cut prices on the quiet;
• Preis heraufsetzen to put up (increase) a price;
• Preise herauftreiben to jump up prices;
• Preise herunterdrücken to bring (force, send, squeeze) down (screw) prices;
• mit dem Preis heruntergehen to reduce the price;
• Preis herunterhandeln to get a price reduced, to beat down a price (coll.);
• Preise hinaufschrauben to level (screw, send) up prices, to rig the market;
• Preise hinauftreiben to boost prices;
• Preise hochhalten to keep prices up;
• Preis hochschrauben to screw up (lift) prices;
• Preise hochtreiben to boost (puff up) prices, to bull (rig, Br.) the market;
• sich einen Preis holen to land a prize (coll.);
• Preis kalkulieren to arrive at (make out, calculate) a price;
• Preise schärfstens kalkulieren to cut prices to the minimum;
• Preis sehr vorsichtig kalkulieren to establish a price at a low level;
• zu festen Preisen kaufen to buy firm (on the scale);
• etw. zu herabgesetzten Preis kaufen to buy s. th. at a bargain;
• unter Preis kaufen to underbuy;
• völlig unsinnigen Preis kosten to cost prohibitively high;
• Preise lenken to control prices;
• unter dem Preis losschlagen to sell under value, to let go under price;
• zu jedem Preis losschlagen to sell at a sacrifice;
• Preis mindern to reduce a price;
• [vom] Preis nachlassen to take off the (make an allowance upon, make a reduction in, abate a) price;
• Preis nennen to indicate (name) a price;
• mit der Ladenkasse den Preis notieren to ring up the price;
• Preis realisieren to obtain a price;
• Preis reduzieren to lower (reduce) a price;
• Preis regulieren to control a price;
• nicht auf den Preis sehen not to consider the price;
• mit einem Preis einverstanden sein to be willing to pay a price;
• im Preis konkurrenzfähig sein to be competitively priced;
• Preis senken to lower (reduce) a price;
• Preis drastisch senken to slash a price dramatically;
• Preise durch Subventionsmaßnahmen senken to roll back prices (US);
• im Preise sinken to look down[wards], to run off;
• Preise stabilisieren to stabilize prices;
• im Preis stehen to be worth;
• hoch im Preis stehen to command a high price;
• im Preis steigen to increase (advance, enhance, go up) in price, to get (run) up, to bull;
• im Preis steigern to raise price;
• Preise stützen to peg (buttress, support, US) prices;
• Preise in die Höhe treiben to drive up the prices, to bid up [prices], to rig the market;
• Preise überbieten to outbid prices;
• amtlich festgelegten Preis überschreiten to sell s. th. above the established price;
• Preise unterbieten (verderben) to undercut (cut s. one’s) prices;
• Preis vereinbaren to agree upon (negotiate) a price;
• über einen Preis verhandeln to negotiate a price;
• zu einem festen Preis verkaufen to sell at a fixed price;
• etw. zum halben Preis verkaufen to sell s. th. half-price;
• zu höheren als den amtlich festgesetzten Preisen verkaufen to sell above the established prices;
• zu niedrigerem Preis verkaufen to sell under value, to undersell;
• über Preis verkaufen to sell s. th. above the established price;
• unter Preis verkaufen to sell under price;
• zu einem vernünftigen Preis verkaufen to sell at a reasonable rate;
• Preis verlangen to demand a price;
• zu hohen Preis verlangen to overprice;
• während der Saison enorm hohe Preise verlangen to stick it on during the busy season;
• zu hohe Preise für eine Lieferung verlangen to overcharge goods;
• mit einem Preis versehen to price;
• Preise verteilen to distribute (present) the prizes;
• im Preise billiger werden to decline in price;
• zu wettbewerbsfähigen Preisen von der landwirtschaftlichen Bevölkerung erzeugt werden to be produced at competitive prices by the farming population;
• durch hohe Preise vom Markt verdrängt werden to be priced out of the market;
• ermäßigte Preise durch große Umsätze wettmachen to sell at a low price and recoup o. s. by large sales;
• vollen Preis zahlen to pay full fare;
• im Preis zurückgehen to be on the decline;
• Preise gelten nur bei postwendender Bestellung prices valid subject to immediate acceptance;
• Frühstück ist im Preis einbezogen the terms are inclusive of breakfast;
• die Preise sind ins Bodenlose gesunken the bottom has fallen out of the market;
• der Preis spielt keine Rolle price is no object;
• der Preis unterliegt einem Rabatt von fünf Prozent the price is subject to a discount of five percent;
• Preise ziehen heftig (kräftig) an prices rise sharply;
• Preisabbau price cut, cut in (cutting of, fall in, decline in, reduction of, lowering of) prices;
• Preisabfall decline in prices;
• Preis abkommen, Preisabmachung price[-fixing] agreement;
• staatliches Preisabkommen price code (Br.);
• Preis- und Förderungsabkommen (OPEC) agreement on pricing and production;
• Preisabnahme fall (drop, decline) in prices;
• Preisabrede price [-fixing] agreement, pricing arrangement;
• Preisabschlag discount, allowance, price deduction (reduction), abatement;
• jem. einen Preisabschlag einräumen (gewähren) to allow a reduced price to s. o., to make an allowance on the (a reduction in) price;
• durchschnittlicher Preisabschlag von 3% bei hundert Grundnahrungsmitteln erzwingen to trim 3% on average off the prices of some 100 basic items;
• Preisabschwächung easing (sagging) of prices, price weakness;
• Preisabsprache price agreement (arrangement, scheme), (Kartell) price fixing;
• verbotene Preisabsprache illegal price fixing;
• Preisabstand disparity in prices, margin;
• Preisabstufung graduation of prices;
• Preisabweichung price (value) variance, price difference;
• Preisaktion price action;
• Preisänderung price change (variance, modifications, alterations), alteration in price;
• Preisänderungen vorbehalten subject to alterations, prices subject to change without notice;
• relative Preisänderung proportionate change in price;
• Preisänderungsklausel repricing clause;
• Preisänderungsmitteilung price-change slip;
• Preisanfrage inquiry as to price, price inquiry, request for quotation. -
12 stagione sf
[sta'dʒone]alta/bassa stagione Turismo — high/low o off-season
-
13 stagione
sf [sta'dʒone]alta/bassa stagione Turismo — high/low o off-season
-
14 Jahressoll
Jahressoll
budget provisions;
• Jahressteigerungsrate annual rate of increase;
• Jahresstempel datemark;
• Jahrestag anniversary;
• Jahrestagung annual convention (conference);
• immer noch auf dem Jahrestiefstpunkt verharren to be still bumping along near its low for the year;
• Jahresüberschuss year’s profit (net earnings), net income [for the year];
• Jahresübersicht annual review, (Bilanz) annual report (return, statement, US);
• Jahresultimo end of the year, year end;
• Jahresultimobeanspruchung end-of-year pressure;
• Jahresumsatz annual turnover (sales, volume), turnover per annum;
• Jahresumsatz von... erwirtschaften (haben) to produce an annual turnover of...,to turn over... per annum;
• Jahresurlaub annual leave;
• Jahresurlaub von sechs Wochen beinhalten to carry with it the right of six weeks’ annual leave;
• Jahresverbrauch annual (yearly) consumption;
• Jahresverdienst annual average earnings;
• Jahresverlust annual loss;
• Jahresversammlung annual meeting (assembly);
• Jahresvertrag contract good for one year;
• Jahresverzeichnis annual list;
• Jahresvoranschlag annual estimates (Br.);
• Jahreswechsel, Jahreswende turn of the year;
• Jahreszahl year;
• ohne Jahreszahl with no indication of the year;
• Jahreszahlung yearly (annual) payment, annuity;
• geschäftslose Jahreszeit dead season;
• tote Jahreszeit dull (dead, off) season. -
15 advertising
сущ.1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)Over 60 percent of alcohol advertising [on television\] is shown during sports programming
Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.
Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.
two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет
Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.
No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.
2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.
the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве
ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),
alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),
foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional
Syn:See:accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе
advertising expert — рекламный эксперт, эксперт по рекламе
Syn:See:above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology
* * *
реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.* * *размещение объявлений; размещение рекламы; рекламирование. . Словарь экономических терминов .* * *эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги-----средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образом -
16 advertising
1. n рек., марк. рекламування; реклама; 2. рекламна діяльність; 3. рекламне оголошення; a рекламний1. оплачене ідентифікованим спонсором поширення через ЗМІ інформації про товари, продукцію (product), послуги (service¹), ідеї, марки (brand), яка спрямована на цільову аудиторію (target audience) і покликана стимулювати попит на ці товари, послуги тощо; ♦ рекламування як один із компонентів маркетингу (marketing communication) поділяють на два основні види: рекламування для створення популярності організації (institutional advertising) і рекламування продукції (product advertising); 2. комерційна діяльність зі створення, розповсюдження та продажу реклами (advertisement); 3. рекламне оголошення (advertisement)═════════■═════════above-the-line advertising реклама з агентською знижкою; accessory advertising допоміжна реклама; advance advertising попередня реклама; adversary advertising реклама, що протидіє; advocacy advertising рекламно-пропагандистська кампанія; airline advertising реклама авіакомпанії; aisle advertising реклама у проході між полицями в крамниці; annoying advertising подразлива реклама; audiovisual advertising аудіовізуальна реклама; auditory advertising акустична реклама • звукова реклама; auxiliary advertising допоміжна реклама; bait advertising спокуслива реклама; bait and switch advertising реклама із мерехтливою принадою; bank advertising банківська реклама; bargain-basement advertising реклама, яка пропонує товар за низькими цінами; below-the-line advertising рекламні замовлення, які не дають агентської знижки; beverage advertising реклама напоїв; billboard advertising щитова реклама; block advertising блокова реклама; borax advertising настирлива реклама; brand advertising рекламування марки • рекламування торговельної марки; brand image advertising реклама товарної марки; brand name advertising реклама торгової назви фірмової марки; broadcast advertising рекламування засобами радіо; burst advertising короткострокове раптове рекламування; business-to-business (B-B) advertising реклама для підприємств; cable advertising реклама на кабельному телебаченні; cause-and-issue advertising проблемна реклама • реклама, яка спрямована на суспільні проблеми; cinema advertising кінореклама; classified advertising реклама, згрупована у рубрики; commercial advertising торговельна реклама • комерційна реклама; commodity advertising рекламування товару; comparative advertising реклама, розрахована на дискредитацію товару конкурента; comparison advertising порівняльне рекламування; competitive advertising конкурентне рекламування; concept advertising реклама задуму • реклама ідеї; consumer advertising рекламування споживчих товарів • споживча реклама; contemporary advertising сучасна реклама; controversial advertising суперечлива реклама • дискусійна реклама; cooperative advertising спільне рекламування; corporate advertising рекламування організації • рекламування для створення популярності організації; corrective advertising реклама, яка виправляє помилкову інформацію або помилкове враження; coupon advertising купонна реклама; creative advertising творча реклама; crossruff advertising колективна реклама; current advertising поточне рекламування; deceptive advertising облудна реклама • реклама неякісних товарів • неправдива реклама; demonstration advertising наочна реклама • переконлива реклама; denigratory advertising ганебна реклама конкурентів • ганебна реклама; direct advertising пряме рекламування; direct-mail advertising пряма поштова реклама; directory advertising рекламні оголошення в довідниках; direct response advertising пряма поштова реклама; display advertising вітринно-виставкове рекламування; domestic advertising рекламування місцевих товарів; effective advertising ефективна реклама; endorsement advertising рекламування з підтримкою; entertaining advertising розважальна реклама; ethical advertising етичне рекламування; existing advertising поточна реклама; expensive advertising дорога реклама; eye-catching advertising яскрава реклама; factual advertising реклама, яка обґрунтована фактами; false advertising облудна реклама • неправдива реклама; fashion advertising реклама моди; film advertising кінореклама • реклама з допомогою кінофільмів; financial advertising фінансове рекламування; flexform advertising реклама довільної форми; follow-up advertising повторна реклама; food advertising реклама харчових продуктів; foreign advertising закордонна реклама; fraudulent advertising шахрайська реклама; free advertising безплатна реклама; front-page advertising реклама на титульній сторонці; general advertising реклама на широку публіку; generic advertising рекламування групи товарів; global advertising всесвітня реклама; government advertising реклама від імені урядових органів • урядова реклама; grocery advertising реклама бакалійно-гастрономічних товарів; graphic advertising графічне рекламування; group advertising групова реклама; hard-sell advertising наполегливе рекламування • агресивне рекламування; heavy advertising інтенсивна реклама; high-pressure advertising настійне рекламування • агресивне рекламування; house advertising власне рекламування фірми • внутрішньофірмове рекламування; hype-type advertising гучне рекламування; image advertising рекламування образу • рекламування іміджу; impact advertising спонукальна реклама; indirect advertising непряме рекламування; indirect-action advertising реклама непрямого впливу; industrial advertising промислове рекламування; inferior advertising неякісне рекламування; information advertising реклама, насичена інформацією • інформаційна реклама; in-house advertising власне рекламування фірми • внутрішньофірмове рекламування; initial advertising початкова реклама; innovative advertising новаторське рекламування; institutional advertising рекламування організації • рекламування для популяризації організації; international advertising міжнародне рекламування; interstate advertising рекламування для міжштатного розповсюдження; introductory advertising вступна реклама; investor-solicitation advertising рекламування для зацікавлення вкладників; issue advertising реклама, яка висвітлює суспільні проблеми; journal advertising рекламування в спеціалізованих виданнях • рекламування в журналах; keyed advertising шифроване рекламне оголошення; large-scale advertising великомасштабне рекламування; launch advertising упроваджувальна реклама • реклама впровадження товару • реклама, що оголошує про випуск нового товару; legal advertising правове рекламування; litter-bin advertising рекламування на сміттєвих урнах; local advertising місцеве рекламування; long-term advertising довгострокове рекламування; low-pressure advertising ненав'язливе рекламування; mail-order advertising рекламування торгівлі «товари поштою» • реклама, передана поштою; magazine advertising журнальне рекламування • рекламування в журналах; mail advertising рекламування поштою • реклама, передана поштою; mass advertising масове рекламування • реклама масового охоплення; mass media advertising рекламування в засобах масової інформації; misleading advertising оманливе рекламування • неправдиве рекламування; mobile advertising реклама на транспортних засобах; multimedia advertising рекламування, що користується кількома засобами масової інформації; multinational advertising багатонаціональна реклама; name advertising реклама назви • реклама-назва; national advertising національне рекламування; natural break advertising рекламування в перервах між програмами; newspaper advertising газетна реклама; novelty advertising рекламування новинок; objective advertising об'єктивне рекламування; offbeat advertising нешаблонне рекламування • оригінальне рекламування; off-season advertising рекламування в міжсезонні • позасезонне рекламування; on-target advertising цілеспрямоване рекламування; opinion advertising експертна реклама; oral advertising усне рекламування; outdoor advertising вулична реклама; out-of-home advertising надвірне рекламування; package advertising реклама на упаковці; packaged-goods advertising рекламування фасованих товарів; persuasive advertising переконливе рекламування; point-of-purchase advertising рекламування на місці продажу-купівлі; point-of-sale advertising рекламування на місці продажу-купівлі; political advertising політична реклама; position media advertising вуличне рекламування; postal advertising поштове рекламування; postcard advertising реклама на поштових картках; poster advertising плакатне рекламування • реклама за допомогою плакатів; postmark advertising реклама на поштовому штампі; premium advertising високоякісна реклама; prestige advertising престижне рекламування; price advertising реклама цін; primary advertising основне рекламування; print advertising друковане рекламування; private sector advertising рекламування приватного сектору; problem-solution advertising рекламування щодо розв'язання проблем; producer advertising реклама від імені виробників; product advertising рекламування продуктів; product-centred advertising реклама, яка робить наголос на товарі; product-comparison advertising реклама на основі порівняння товарів; professional advertising професійне рекламування; promotional advertising заохочувальне рекламування • реклама, що заохочує попит; radio advertising радіорекламування; recruitment advertising реклама вакансій; regional advertising районне рекламування • регіональне рекламування; regular advertising систематичне рекламування; reinforcement advertising підсилювальне рекламування; repeat advertising повторне рекламування; retail advertising рекламування роздрібної торгівлі; sales advertising рекламування для збуту; screen advertising екранне рекламування; seasonal advertising сезонне рекламування; selective advertising добірна реклама; semi-display advertising тематичне вітринно-виставкове рекламування; short-term advertising короткострокове рекламування; show-window advertising вітринне рекламування; sky advertising повітряне рекламування; soft-sell advertising ненастійне рекламування; space advertising ілюстративно-зображальне рекламування • зображальне рекламування; split-run advertising рекламування з розбиттям тиражу; spot advertising рекламування у вставці; still-life advertising натюрмортне рекламування; store advertising реклама крамниці; strategic advertising стратегічне рекламування; subliminal advertising рекламування, спрямоване на підсвідомість; successful advertising успішне рекламування; superior advertising реклама вищої якості; tactical advertising тактичне рекламування; target advertising цілеспрямоване рекламування; teaser advertising подразливе рекламування; tie-in advertising супровідна реклама; tombstone advertising коротке рекламне оголошення інформаційного характеру; trade advertising торгова реклама • рекламне оголошення в торговельному виданні; trademark advertising реклама торговельного знака; traditional advertising традиційне рекламування; transit advertising реклама на транспорті; truthful advertising правдива реклама; unacceptable advertising неприпустима реклама; unfair advertising несумлінне рекламування; untruthful advertising неправдива реклама; vertical cooperative advertising вертикальна спільна реклама; viewpoint advertising рекламування точки зору; visual advertising зорова реклама; vocational advertising реклама, розрахована на професіоналів; word-of-mouth advertising реклама, яка твориться споживачами • реклама з уст в уста; written advertising письмове рекламування; year-round advertising цілорічне рекламування; yellow-pages advertising; zero-based advertising реклама з нуля═════════□═════════advertising account рахунок за рекламу; advertising activities рекламна діяльність; advertising agency рекламне агентство; advertising agency network мережа рекламних агентств; advertising agent рекламний агент; advertising aids рекламні матеріали; advertising allowance знижка для компенсації витрат на рекламування; advertising and publicity реклама і пропаганда • реклама і популяризація; advertising appeal привабливість реклами • рекламна концепція; advertising budget кошторис на рекламування; advertising campaign рекламна кампанія; advertising consultant порадник з рекламування • консультант з рекламування; advertising contract рекламний контракт; advertising copy рекламний текст; advertising costs витрати на рекламу; advertising department рекламний відділ; advertising director директор рекламного підприємства; advertising effect вплив реклами; advertising effectiveness ефективність реклами; advertising effort рекламна діяльність; advertising expenses витрати на рекламу; advertising expert спеціаліст з реклами; advertising exposure рекламний контакт; advertising film рекламний фільм; advertising industry рекламна галузь; advertising literature рекламне видання • рекламні проспекти; advertising malpractice зловживання в галузі реклами; advertising manager керівник рекламного агентства; advertising material рекламний матеріал; advertising media засоби рекламування; advertising medium засіб рекламування; advertising price рекламна ціна; advertising profit прибуток з рекламування; advertising rate рекламна ставка; advertising registers рекламні довідники; advertising research дослідження у галузі рекламування; advertising revenue дохід з рекламування; advertising slogan рекламний слоган; advertising space місце на рекламу; advertising spot рекламна вставка на телебаченні або радіомовленні; advertising standards норми рекламування • стандарти рекламування; advertising standards authority орган стандартизації в галузі реклами; advertising value вартість реклами; advertising weight ефект реклами; to arrange advertising організувати рекламу; to do the advertising виготовляти/виготовити рекламу; to finance advertising фінансувати рекламуadvertising¹ ‡ A. four principles of marketing (386)пр. publicity▹▹ promotion¹* * *розміщення оголошень; розміщення реклами; рекламування -
17 sale
noun1) (selling) Verkauf, der[up] for sale — zu verkaufen
put up or offer for sale — zum Verkauf anbieten
on sale at your chemist's — in Ihrer Apotheke erhältlich
offer etc. something on a sale or return basis — etwas auf Kommissionsbasis anbieten usw.
2) (instance of selling) Verkauf, der4) (disposal at reduced prices) Ausverkauf, derclearance/end-of-season sale — Räumungs-/Schlussverkauf, der
* * *[seil]1) (the act of giving something to someone in exchange for money: the sale of a house; Sales of cars have increased.) der Verkauf2) (in a shop etc, an offer of goods at lowered prices for a short time: I bought my dress in a sale.) der Schlußverkauf•- academic.ru/63903/saleroom">saleroom- salesman
- salesmanship
- for sale
- sale of work* * *[seɪl]n\sale and purchase agreement Kaufvertrag m\sale by auction Auktion f\sale by private treaty Grundstückskauf m unter Ausschluss von Versteigerung\sale by sample Kauf m nach Probe\sale by tender Verkauf m durch Submission\sale on approval Kauf m auf Probe\sales abroad Auslandsumsatz mto make a \sale ein Verkaufsgeschäft abschließen▪ for \sale zu verkaufento put sth up for \sale etw zum Verkauf anbieten▪ to be on \sale erhältlich [o im Handel] seinthe company is expecting a record \sale of the new model die Firma rechnet bei dem neuen Modell mit einem Rekordumsatz\sales of cars were up/down this week die Verkaufszahlen für Autos gingen diese Woche nach oben/untenI bought this in a \sale das habe ich im Ausverkauf gekauftcharity \sale Wohltätigkeitsbasar min [or at] the January/summer \sales im Winter-/Sommerschlussverkaufend-of-season \sale Saisonschlussverkauf mto hold a \sale einen Ausverkauf veranstalten▪ S\sales Verkaufsabteilung f▪ \sales Absatz m▪ \sales Umsatz m* * *[seɪl]n1) (= selling) Verkauf mis it up for sale? — steht es zum Verkauf?
not for sale — nicht verkäuflich
how many sales have you made? — wie viel (Stück) haben Sie verkauft?; (of insurance etc) wie viele Abschlüsse haben Sie gemacht?
"no sale" (on till) — ≈ Nullbon
3) sing (= department) Verkaufsabteilung f4) (at reduced prices) Rabattaktion f, Ausverkauf m; (at end of season) Schlussverkauf m; (= clearance sale) Räumungsverkauf mthey've got a sale on — da ist eine Rabattaktion
in the sale, on sale (US) — im (Sonder)angebot
5) (= auction, selling off) Auktion fsale of work — Basar m
* * *sale [seıl] s1. WIRTSCH Verkauf m, Veräußerung f:the sale of my car wasn’t easy es war nicht einfach, meinen Wagen zu verkaufen;by private sale unter der Hand;for sale zu verkaufen;not for sale unverkäuflich;on sale or return in Kommission;on a sale-or-return basis auf Kommissionsbasis;a) verkauft werden, erhältlich sein,c) US im Angebot sein;3. meist pl WIRTSCH Ab-, Umsatz m:the book had a total sale of … copies von dem Buch wurden insgesamt … Exemplare verkauft;the company had sales of $50 million last year die Firma setzte letztes Jahr 50 Millionen Dollar um; → ready A 34. meist pl WIRTSCH (Sommer- etc) Schlussverkauf m* * *noun1) (selling) Verkauf, der[up] for sale — zu verkaufen
put up or offer for sale — zum Verkauf anbieten
offer etc. something on a sale or return basis — etwas auf Kommissionsbasis anbieten usw.
2) (instance of selling) Verkauf, der4) (disposal at reduced prices) Ausverkauf, derclearance/end-of-season sale — Räumungs-/Schlussverkauf, der
* * *n.Verkauf -¨e m.Vertrieb -e m. v.verkaufen v. -
18 perder
v.1 to lose (dinero, objeto, amigo).Ella pierde She loses.Ella pierde su cartera She loses her purse.Ella perdió la oportunidad She lost the opportunity.2 to lose (salir derrotado).no te pelees con él, que llevas las de perder don't get into a fight with him, you're bound to lose3 to waste.no hay tiempo que perder there's no time to lose4 to miss (tren, vuelo).Ella perdió el bus She missed the bus.5 to be the ruin of.le pierde su pasión por el juego his passion for gambling is ruining him6 to lose, to leak (tener un escape de) (agua).ese camión va perdiendo aceite this lorry is losing o leaking oil7 to go downhill.* * *1 (gen) to lose2 (malgastar, desperdiciar) to waste3 (tren etc) to miss4 (ser causa de daños) to be the ruin of1 (gen) to lose; (salir perdiendo) to lose out2 (empeorar) to get worse■ esta ciudad ha perdido mucho, ya no es lo que era this city has gone downhill, it isn't what it used to be1 (extraviarse - persona) to get lost; (- animal) to go missing2 (confundirse) to get confused, get mixed up3 (desaparecer) to disappear, take off■ en cuanto ve problemas, se pierde as soon as there's a problem, he disappears4 (dejar escapar) to miss■ ¡no te lo pierdas! don't miss it!\echar a perder to spoilperder agua to leakperder color to fadeperder de vista to lose sight ofperderse por algo/alguien familiar to give up everything for somebody/somethingsalir perdiendo to come off worse, lose outtener buen perder to be a good losertener mal perder to be a bad loser¡piérdete! familiar get lost!* * *verb1) to lose2) miss3) waste•- perderse* * *1. VT1) [+ objeto, dinero, peso] to loseconviene no perder de vista que... — we mustn't forget that..., we mustn't lose sight of the fact that...
2) [+ tiempo] to waste¡me estás haciendo perder el tiempo! — you're wasting my time!
3) [+ aire, aceite] to leakel vehículo pierde aceite — the car is leaking oil, the car has an oil leak
4) (=no coger) [+ tren, avión] to miss; [+ oportunidad] to miss, lose5) (=destruir) to ruinese vicio le perderá — that vice will ruin him, that vice will be his ruin
lo que le pierde es... — where he comes unstuck is...
6) (Jur) to lose, forfeit2. VI1) [en competición, disputa] to lose•
tienen o llevan todas las de perder — they look certain to lose•
saber perder — to be a good loser•
salir perdiendo, salí perdiendo en el negocio — I lost out on the deal2) (=empeorar)era un buen cantante, pero ha perdido mucho — he was a good singer, but he's gone downhill
era muy guapo, pero ha perdido bastante — he isn't nearly as good-looking as he used to be
3) [tela] to fade4)• echar a perder — [+ comida, sorpresa] to ruin, spoil; [+ oportunidad] to waste
3.See:* * *1.verbo transitivo1)a) ( extraviar) <llaves/documento/guante> to loseb) <señal/imagen/contacto> to lose2) ( ser la ruina de)lo perdió la curiosidad — his curiosity was his undoing o his downfall
3)a) <dinero/propiedad/cosecha> to losecon preguntar no se pierde nada — we've/you've nothing to lose by asking, there's no harm in asking
más se perdió en la guerra — (fr hecha) it's not the end of the world
b) <derecho/trabajo> to losec) <brazo/sangre/vista> to loseperder la vida — to lose one's life, to perish; cabeza, vista II, III
d) <hijo/marido> to lose4)a) <interés/entusiasmo/paciencia> to losellegas tarde, para no perder la costumbre — (iró) you're late, just for a change (iro)
perder la práctica/la costumbre — to get out of practice/the habit
tienes que perderles el miedo a los aviones — you have to get over o to overcome your fear of flying
perder el conocimiento — to lose consciousness, to pass out
b) <fuerza/intensidad/calor/altura> to loseperder el ritmo — (Mús) to lose the beat; ( en trabajo) to get out of the rhythm
c) <peso/kilos> to lose5)a) <autobús/tren/avión> to missb) <ocasión/oportunidad> to missc) < tiempo> to waste6)a) <guerra/pleito/partido> to loseb) <curso/año> to fail; < examen> (Ur) to fail7) <agua/aceite/aire> to lose2.perder vi1) ( ser derrotado) to losela que sale perdiendo soy yo — I'm the one who loses out o comes off worst
2)a) cafetera/tanque to leak3)3.echar(se) a perder — ver echar I 1) a), echarse I 1) a)
perderse v pron1)a) ( extraviarse) persona/objeto to get lost; (+ me/te/le etc)¿y a tí que se te ha perdido por allí? — whatever possessed you to go there
no hay por dónde perderse — (Chi fam) there's no question about it
b) ( desaparecer) to disappearc) (en tema, conversación)las cifras son tan enormes que uno se pierde — the figures are so huge that they start to lose all meaning
empieza otra vez, ya me perdí — start again, you've lost me already
d) ( en espacio)2) <fiesta/película/espectáculo> to miss3) personaa) ( acabar mal) to get into trouble, lose one's way (liter)b) (Per fam) ( prostituirse) to go on the streets (colloq)* * *= lose, misplace, forfeit, mislay, lose out, miss, suffer + loss.Ex. One of the hardest tasks of a curator is to make a precis of the information about a particular object without losing any essential information.Ex. This article discusses the common abuses of circulation privileges by a few faculty members: removing books from the library without checking them out; misplacing books after they have been checked out; and failing to return books when needed by others = Este artículo analiza los abusos comunes de los privilegios de préstamo por parte de unos pocos profesores: coger libros de la biblioteca sin sacarlos en préstamo, perder libros tras haberlos sacados en préstamo y no dever libros cuando otros los necesitan.Ex. In addition, it enables the library to respond to the needs of the new popular culture without forfeiting its traditional cultural purpose.Ex. Workflow systems automate business processes, such as the management of a housing benefit claim, to ensure all tasks are completed on time and no information can be lost or mislaid.Ex. Libraries, in the crush to pay journal invoices, are losing out, as other services as well as staffing and pay all end up unfunded = Las bibliotecas, ante la presión de tener que pagar las facturas de las revistas, salen perdiendo ya que otros servicios así como el personal y los salarios terminanan todos con insuficientes fondos.Ex. Thus the browser may miss valuable items, although some browsers will find browsing a perfectly adequate method of gauging the extent of a library collection.Ex. They played their third game of the season today and suffered another loss but the team continues to improve.----* echar a perder = ruin, bungle, bring out + the worst in, cast + a blight on, blight, go off.* echarlo todo a perder = upset + the applecart.* echar + Posesivo + planes a perder = upset + Posesivo + plans.* ganar cuando todo parece estar perdido = victory from the jaws of defeat.* hacer perder el conocimiento = knock + Nombre + out, knock + Nombre + unconscious.* hacer perder el entusiasmo = dampen + Posesivo + enthusiasm.* hacer perder el sentido a = make + nonsense of.* hacer perder la agilidad física = stale.* hacer perder la agilidad mental = stale.* hacer perder las esperanzas = dampen + Posesivo + hopes.* hacer que Alguien pierda el empleo = put + Nombre + out of work.* hacer que pierda el interés = take + the shine off things.* llevar todas las de perder = odds + be stacked against, not have a leg to stand on.* lo que se gana por un lado se pierde por otro = swings and roundabouts.* lo que se pierda en una cosa se gana en la otra = what you lose on the swings you gain on the roundabouts.* ni ganar ni perder = break + even.* no perder de vista = keep + an eye on, keep + a beady eye on, keep in + sight.* no perder el ánimo = keep + Posesivo + chin up.* no perder el control = stay on top of, stay on + top of things, keep on + top of things, be on top of things.* no perder el trabajo = stay in + work.* no perder la cabeza = keep + a cool head, remain + cool-headed, play it + cool.* no perder la calma = keep + a cool head, remain + cool-headed, play it + cool.* no perderse = keep on + the right track.* no perderse en/por = find + Posesivo + way round/through.* no perderse mucho = be no great loss.* no perderse nada = be no great loss.* no tener nada que perder = have + nothing to lose.* perder agua = lose + water, leak.* perder Algo = take + Nombre + out of + Posesivo + hands.* perder confianza = lose + confidence (in).* perder contacto con la realidad = lose + touch with reality.* perder control = lose + control (of).* perder credibilidad = destroy + credence.* perder de vista = lose from + sight, drop from + sight, lose + sight of.* perder de vista el hecho de que = lose + sight of the fact that.* perder eficacia = lose + clout.* perder el alma = lose + Posesivo + soul.* perder el ánimo = lose + heart.* perder el apetito = lose + Posesivo + appetite.* perder el atractivo = lose + Posesivo + allure, lose + Posesivo + savour.* perder el color = fade.* perder el conocimiento = lose + Posesivo + senses, pass out, lose + Posesivo + consciousness.* perder el contacto con = lose + touch with.* perder el control = slip beyond + the grasp of, lose + Posesivo + grip, run + amok, sweep + Nombre + off + Posesivo + feet, go to + pieces, go + wild.* perder el control de Algo = get out of + hand.* perder el control de la situación = things + get out of hand.* perder el culo = go into + raptures.* perder el encanto = lose + Posesivo + allure, lose + Posesivo + savour, lose + Posesivo + shine.* perder el entusiasmo = lose + heart.* perder el equilibrio = lose + Posesivo + balance.* perder el favor de = lose + popularity with.* perder el hábito = lose + the habit.* perder el hilo = lose + the plot, lose + the thread.* perder el interés = pall.* perder el juicio = lose + Posesivo + sanity.* perder el norte = be off course, fly off + course.* perder el pie = lose + Posesivo + footing.* perder el rumbo = be off course, fly off + course.* perder el sentido = faint, lose + Posesivo + senses, lose + Posesivo + consciousness, pass out.* perder el sentido del humor = lose + sense of humour.* perder el sueño por = lose + sleep over/on.* perder el tiempo = dawdle, mess around, pissing into the wind, mess about, faff (about/around), pootle, sit + idle, muck around/about, piddle around.* perder el tiempo, hacer esto y aquello de un modo relajado = piddle around.* perder el valor = lose + Posesivo + nerve.* perder entusiasmo = lose + enthusiasm.* perder esperanza = lose + hope.* perder fuerza = lose + power, lose + steam.* perder gas = lose + steam.* perder hasta la camisa = lose + Posesivo + shirt.* perder ímpetu = lose + momentum, run out of + steam, lose + impetus.* perder influencia = lose + clout.* perder interés = lapse, lose + interest.* perder la cabeza = lose + Posesivo + mind, lose + Posesivo + head, lose + Posesivo + marbles, go + bonkers, fly off + the handle, go (right) off + Posesivo + rocker, go out of + Posesivo + mind, go + soft in the head.* perder la calma = blow + a fuse.* perder la chaveta = go + bonkers, go (right) off + Posesivo + rocker, go + berserk, go + postal, go + haywire.* perder la chaveta por = have + a crush on.* perder la compostura = lose + Posesivo + balance, break down + in disarray.* perder la conciencia = lose + Posesivo + consciousness, pass out.* perder la cordura = lose + Posesivo + sanity.* perder la credibilidad = lose + face.* perder la cuenta (de) = lose + count (of).* perder la esperanza = despair, throw in + the towel, give up + hope, throw in/up + the sponge.* perder la fe = lose + Posesivo + faith.* perder la identidad de uno = lose + Posesivo + identity.* perder la ilusión = lose + heart.* perder la motivación = lose + motivation.* perder la noción del tiempo = lose + track of time, lose + all notion of time, lose + all sense of time.* perder la oportunidad = miss + the boat.* perder la paciencia = lose + Posesivo + temper.* perder la pista de = lose + track of.* perder la presión = depressurise [depressurize, -USA].* perder la razón = lose + Posesivo + sanity.* perder las facultades = lose + Posesivo + faculties.* perder la sincronización = get out of + step.* perder las riendas = go + berserk, go + postal, go + crazy.* perder la timidez con = warm up to.* perder la vida = lose + Posesivo + life.* perder la virginidad = lose + Posesivo + virginity.* perder la visión = lose + Posesivo + sight.* perder la vista = become + blind.* perder la voz = lose + Posesivo + voice.* perder los estribos = lose + Posesivo + cool, fly off + the handle, lose + Posesivo + head, go + berserk, go + postal, go + crazy, lose + Posesivo + temper.* perder los nervios = lose + Posesivo + cool, fly off + the handle, lose + Posesivo + head.* perder los papeles = lose + control (of), lose + Posesivo + cool, lose + Posesivo + head, fly off + the handle, freak out, flip out.* perder nota = lose + marks.* perder para siempre = lose to + posterity.* perder peso = lose + weight.* perder poder = lose + power.* perder prestigio = lose + face.* perder propiedades = lose + property.* perder protagonismo = fade into + the background.* perderse = go astray, get + lost, lose + Posesivo + way, go + missing, miss out on, slip through + the cracks, get out of + Posesivo + depth, wander off + route, disorient, disorientate, wander off + track, lose + Posesivo + bearings.* perderse entre el gentío = lose + Reflexivo + amid the crowd.* perderse entre la muchedumbre = lose + Reflexivo + amid the crowd.* perderse entre la multitud = lose + Reflexivo + amid the crowd.* perder sentido = lose + purpose.* perderse por = wander through.* perderse por los caminos secundarios = go + off-road.* perderse una clase = miss + class.* perder terreno = lose + ground.* perder tiempo = waste + time, lose + time.* perder (toda/la) esperanza = abandon + (all) hope.* perder una batalla = lose + battle.* perder una guerra = lose + war.* perder un amigo = lose + a friend.* perder una oportunidad = miss + opportunity, lose + opportunity, miss + chance, waste + opportunity.* perder una venta = lose + sale.* perder una votación = outvote.* perder un objeto personal = lose + property.* perder un partido = lose + match.* perder valor = lose + Posesivo + value.* perder ventas = lose + sales.* perder vigor = run out of + steam, lose + steam.* perder vitalidad = run out of + steam.* por probar nada se pierde = nothing ventured, nothing gained.* que no se puede uno perder = unmissable.* que pierde agua = leaking, leaky [leakier -comp., leakiest -sup].* salir perdiendo = victimise [victimize, -USA], come off + worst, lose out, compare + unfavourably, lose + neck, be a little worse off.* salir sin ganar ni perder = break + even.* se pierda o se gane = win or lose.* sin perder de vista = with an eye on.* sin perder un (solo) minuto = without a moment wasted, without a wasted moment, without a minute wasted, without a wasted minute.* sin tiempo que perder = without a minute to spare.* tener todas las de perder = fight + a losing battle.* un arte que se está perdiendo = a dying art.* * *1.verbo transitivo1)a) ( extraviar) <llaves/documento/guante> to loseb) <señal/imagen/contacto> to lose2) ( ser la ruina de)lo perdió la curiosidad — his curiosity was his undoing o his downfall
3)a) <dinero/propiedad/cosecha> to losecon preguntar no se pierde nada — we've/you've nothing to lose by asking, there's no harm in asking
más se perdió en la guerra — (fr hecha) it's not the end of the world
b) <derecho/trabajo> to losec) <brazo/sangre/vista> to loseperder la vida — to lose one's life, to perish; cabeza, vista II, III
d) <hijo/marido> to lose4)a) <interés/entusiasmo/paciencia> to losellegas tarde, para no perder la costumbre — (iró) you're late, just for a change (iro)
perder la práctica/la costumbre — to get out of practice/the habit
tienes que perderles el miedo a los aviones — you have to get over o to overcome your fear of flying
perder el conocimiento — to lose consciousness, to pass out
b) <fuerza/intensidad/calor/altura> to loseperder el ritmo — (Mús) to lose the beat; ( en trabajo) to get out of the rhythm
c) <peso/kilos> to lose5)a) <autobús/tren/avión> to missb) <ocasión/oportunidad> to missc) < tiempo> to waste6)a) <guerra/pleito/partido> to loseb) <curso/año> to fail; < examen> (Ur) to fail7) <agua/aceite/aire> to lose2.perder vi1) ( ser derrotado) to losela que sale perdiendo soy yo — I'm the one who loses out o comes off worst
2)a) cafetera/tanque to leak3)3.echar(se) a perder — ver echar I 1) a), echarse I 1) a)
perderse v pron1)a) ( extraviarse) persona/objeto to get lost; (+ me/te/le etc)¿y a tí que se te ha perdido por allí? — whatever possessed you to go there
no hay por dónde perderse — (Chi fam) there's no question about it
b) ( desaparecer) to disappearc) (en tema, conversación)las cifras son tan enormes que uno se pierde — the figures are so huge that they start to lose all meaning
empieza otra vez, ya me perdí — start again, you've lost me already
d) ( en espacio)2) <fiesta/película/espectáculo> to miss3) personaa) ( acabar mal) to get into trouble, lose one's way (liter)b) (Per fam) ( prostituirse) to go on the streets (colloq)* * *= lose, misplace, forfeit, mislay, lose out, miss, suffer + loss.Ex: One of the hardest tasks of a curator is to make a precis of the information about a particular object without losing any essential information.
Ex: This article discusses the common abuses of circulation privileges by a few faculty members: removing books from the library without checking them out; misplacing books after they have been checked out; and failing to return books when needed by others = Este artículo analiza los abusos comunes de los privilegios de préstamo por parte de unos pocos profesores: coger libros de la biblioteca sin sacarlos en préstamo, perder libros tras haberlos sacados en préstamo y no dever libros cuando otros los necesitan.Ex: In addition, it enables the library to respond to the needs of the new popular culture without forfeiting its traditional cultural purpose.Ex: Workflow systems automate business processes, such as the management of a housing benefit claim, to ensure all tasks are completed on time and no information can be lost or mislaid.Ex: Libraries, in the crush to pay journal invoices, are losing out, as other services as well as staffing and pay all end up unfunded = Las bibliotecas, ante la presión de tener que pagar las facturas de las revistas, salen perdiendo ya que otros servicios así como el personal y los salarios terminanan todos con insuficientes fondos.Ex: Thus the browser may miss valuable items, although some browsers will find browsing a perfectly adequate method of gauging the extent of a library collection.Ex: They played their third game of the season today and suffered another loss but the team continues to improve.* echar a perder = ruin, bungle, bring out + the worst in, cast + a blight on, blight, go off.* echarlo todo a perder = upset + the applecart.* echar + Posesivo + planes a perder = upset + Posesivo + plans.* ganar cuando todo parece estar perdido = victory from the jaws of defeat.* hacer perder el conocimiento = knock + Nombre + out, knock + Nombre + unconscious.* hacer perder el entusiasmo = dampen + Posesivo + enthusiasm.* hacer perder el sentido a = make + nonsense of.* hacer perder la agilidad física = stale.* hacer perder la agilidad mental = stale.* hacer perder las esperanzas = dampen + Posesivo + hopes.* hacer que Alguien pierda el empleo = put + Nombre + out of work.* hacer que pierda el interés = take + the shine off things.* llevar todas las de perder = odds + be stacked against, not have a leg to stand on.* lo que se gana por un lado se pierde por otro = swings and roundabouts.* lo que se pierda en una cosa se gana en la otra = what you lose on the swings you gain on the roundabouts.* ni ganar ni perder = break + even.* no perder de vista = keep + an eye on, keep + a beady eye on, keep in + sight.* no perder el ánimo = keep + Posesivo + chin up.* no perder el control = stay on top of, stay on + top of things, keep on + top of things, be on top of things.* no perder el trabajo = stay in + work.* no perder la cabeza = keep + a cool head, remain + cool-headed, play it + cool.* no perder la calma = keep + a cool head, remain + cool-headed, play it + cool.* no perderse = keep on + the right track.* no perderse en/por = find + Posesivo + way round/through.* no perderse mucho = be no great loss.* no perderse nada = be no great loss.* no tener nada que perder = have + nothing to lose.* perder agua = lose + water, leak.* perder Algo = take + Nombre + out of + Posesivo + hands.* perder confianza = lose + confidence (in).* perder contacto con la realidad = lose + touch with reality.* perder control = lose + control (of).* perder credibilidad = destroy + credence.* perder de vista = lose from + sight, drop from + sight, lose + sight of.* perder de vista el hecho de que = lose + sight of the fact that.* perder eficacia = lose + clout.* perder el alma = lose + Posesivo + soul.* perder el ánimo = lose + heart.* perder el apetito = lose + Posesivo + appetite.* perder el atractivo = lose + Posesivo + allure, lose + Posesivo + savour.* perder el color = fade.* perder el conocimiento = lose + Posesivo + senses, pass out, lose + Posesivo + consciousness.* perder el contacto con = lose + touch with.* perder el control = slip beyond + the grasp of, lose + Posesivo + grip, run + amok, sweep + Nombre + off + Posesivo + feet, go to + pieces, go + wild.* perder el control de Algo = get out of + hand.* perder el control de la situación = things + get out of hand.* perder el culo = go into + raptures.* perder el encanto = lose + Posesivo + allure, lose + Posesivo + savour, lose + Posesivo + shine.* perder el entusiasmo = lose + heart.* perder el equilibrio = lose + Posesivo + balance.* perder el favor de = lose + popularity with.* perder el hábito = lose + the habit.* perder el hilo = lose + the plot, lose + the thread.* perder el interés = pall.* perder el juicio = lose + Posesivo + sanity.* perder el norte = be off course, fly off + course.* perder el pie = lose + Posesivo + footing.* perder el rumbo = be off course, fly off + course.* perder el sentido = faint, lose + Posesivo + senses, lose + Posesivo + consciousness, pass out.* perder el sentido del humor = lose + sense of humour.* perder el sueño por = lose + sleep over/on.* perder el tiempo = dawdle, mess around, pissing into the wind, mess about, faff (about/around), pootle, sit + idle, muck around/about, piddle around.* perder el tiempo, hacer esto y aquello de un modo relajado = piddle around.* perder el valor = lose + Posesivo + nerve.* perder entusiasmo = lose + enthusiasm.* perder esperanza = lose + hope.* perder fuerza = lose + power, lose + steam.* perder gas = lose + steam.* perder hasta la camisa = lose + Posesivo + shirt.* perder ímpetu = lose + momentum, run out of + steam, lose + impetus.* perder influencia = lose + clout.* perder interés = lapse, lose + interest.* perder la cabeza = lose + Posesivo + mind, lose + Posesivo + head, lose + Posesivo + marbles, go + bonkers, fly off + the handle, go (right) off + Posesivo + rocker, go out of + Posesivo + mind, go + soft in the head.* perder la calma = blow + a fuse.* perder la chaveta = go + bonkers, go (right) off + Posesivo + rocker, go + berserk, go + postal, go + haywire.* perder la chaveta por = have + a crush on.* perder la compostura = lose + Posesivo + balance, break down + in disarray.* perder la conciencia = lose + Posesivo + consciousness, pass out.* perder la cordura = lose + Posesivo + sanity.* perder la credibilidad = lose + face.* perder la cuenta (de) = lose + count (of).* perder la esperanza = despair, throw in + the towel, give up + hope, throw in/up + the sponge.* perder la fe = lose + Posesivo + faith.* perder la identidad de uno = lose + Posesivo + identity.* perder la ilusión = lose + heart.* perder la motivación = lose + motivation.* perder la noción del tiempo = lose + track of time, lose + all notion of time, lose + all sense of time.* perder la oportunidad = miss + the boat.* perder la paciencia = lose + Posesivo + temper.* perder la pista de = lose + track of.* perder la presión = depressurise [depressurize, -USA].* perder la razón = lose + Posesivo + sanity.* perder las facultades = lose + Posesivo + faculties.* perder la sincronización = get out of + step.* perder las riendas = go + berserk, go + postal, go + crazy.* perder la timidez con = warm up to.* perder la vida = lose + Posesivo + life.* perder la virginidad = lose + Posesivo + virginity.* perder la visión = lose + Posesivo + sight.* perder la vista = become + blind.* perder la voz = lose + Posesivo + voice.* perder los estribos = lose + Posesivo + cool, fly off + the handle, lose + Posesivo + head, go + berserk, go + postal, go + crazy, lose + Posesivo + temper.* perder los nervios = lose + Posesivo + cool, fly off + the handle, lose + Posesivo + head.* perder los papeles = lose + control (of), lose + Posesivo + cool, lose + Posesivo + head, fly off + the handle, freak out, flip out.* perder nota = lose + marks.* perder para siempre = lose to + posterity.* perder peso = lose + weight.* perder poder = lose + power.* perder prestigio = lose + face.* perder propiedades = lose + property.* perder protagonismo = fade into + the background.* perderse = go astray, get + lost, lose + Posesivo + way, go + missing, miss out on, slip through + the cracks, get out of + Posesivo + depth, wander off + route, disorient, disorientate, wander off + track, lose + Posesivo + bearings.* perderse entre el gentío = lose + Reflexivo + amid the crowd.* perderse entre la muchedumbre = lose + Reflexivo + amid the crowd.* perderse entre la multitud = lose + Reflexivo + amid the crowd.* perder sentido = lose + purpose.* perderse por = wander through.* perderse por los caminos secundarios = go + off-road.* perderse una clase = miss + class.* perder terreno = lose + ground.* perder tiempo = waste + time, lose + time.* perder (toda/la) esperanza = abandon + (all) hope.* perder una batalla = lose + battle.* perder una guerra = lose + war.* perder un amigo = lose + a friend.* perder una oportunidad = miss + opportunity, lose + opportunity, miss + chance, waste + opportunity.* perder una venta = lose + sale.* perder una votación = outvote.* perder un objeto personal = lose + property.* perder un partido = lose + match.* perder valor = lose + Posesivo + value.* perder ventas = lose + sales.* perder vigor = run out of + steam, lose + steam.* perder vitalidad = run out of + steam.* por probar nada se pierde = nothing ventured, nothing gained.* que no se puede uno perder = unmissable.* que pierde agua = leaking, leaky [leakier -comp., leakiest -sup].* salir perdiendo = victimise [victimize, -USA], come off + worst, lose out, compare + unfavourably, lose + neck, be a little worse off.* salir sin ganar ni perder = break + even.* se pierda o se gane = win or lose.* sin perder de vista = with an eye on.* sin perder un (solo) minuto = without a moment wasted, without a wasted moment, without a minute wasted, without a wasted minute.* sin tiempo que perder = without a minute to spare.* tener todas las de perder = fight + a losing battle.* un arte que se está perdiendo = a dying art.* * *perder [E8 ]vtA1 (extraviar) ‹llaves/documento/guante› to losehe perdido su dirección I've lost her addressperdió las tijeras y se pasó una hora buscándolas she mislaid o lost the scissors and spent an hour looking for themme perdiste la página you lost my place o pageperdí a mi marido en la muchedumbre I lost my husband in the crowdno pierdas de vista al niño don't let the child out of your sight2 ‹señal/imagen/contacto› to losehemos perdido el contacto con el avión we've lost contact with the planeB(ser la ruina de): lo perdió la curiosidad his curiosity was his undoing o his downfallC1 ‹dinero/propiedad/cosecha› to loseperdió mil pesos jugando al póker she lost a thousand pesos playing pokerperdió una fortuna en ese negocio he lost a fortune in o on that dealcon preguntar no se pierde nada we've/you've nothing to lose by asking, there's no harm in asking, we/you can but askmás se perdió en la guerra ( fr hecha); things could be worse!, worse things happen at sea, it's not the end of the world2 ‹derecho/trabajo› to losesi te vas pierdes el lugar en la cola if you go away you lose your place in the line ( AmE) o ( BrE) queue3 ‹ojo/brazo› to lose; ‹vista/oído› to loseha perdido mucho peso/mucha sangre she's lost a lot of weight/bloodel susto le hizo perder el habla the fright rendered him speechlessperder la vida to lose one's life, to perish4 ‹hijo/marido› to loseperder un niño or un bebé (en el embarazo) to lose a baby, to have a miscarriageD1 ‹interés/entusiasmo› to lose; ‹paciencia› to loseno hay que perder el ánimo you mustn't lose heartyo no pierdo las esperanzas I'm not giving up hopehe perdido la costumbre de levantarme temprano I've got(ten) out of o I've lost the habit of getting up earlytrata de no perder la práctica try not to get out of practicetienes que perderles el miedo a los aviones you have to get over o to overcome your fear of flyingperder el equilibrio to lose one's balanceperder el conocimiento to lose consciousness, to pass out2 ‹fuerza/intensidad/calor› to loseel avión empezó a perder altura the plane began to lose heightperder el ritmo ( Mús) to lose the beatestás trabajando muy bien, no pierdas el ritmo you're working well, keep it up!3 ‹peso/kilos› to loseE1 ‹autobús/tren/avión› to miss2 ‹ocasión› to misssería tonto perder esta estupenda oportunidad it would be stupid to miss o to pass up this marvelous opportunityno pierde oportunidad de recordarnos cuánto le debemos he never misses a chance to remind us how much we owe him3 ‹tiempo›¡no me hagas perder (el) tiempo! don't waste my time!no hay tiempo que perder there's no time to loseno pierdas (el) tiempo, no lo vas a convencer don't waste your time, you're not going to convince himllámalo sin perder un minuto call him immediatelyperdimos dos días por lo de la huelga we lost two days because of the strikeF1 ‹guerra/pleito› to lose; ‹partido› to lose2 ‹curso/año› to failperder un examen (Ur); to fail an examG ‹agua/aceite/aire› to loseel coche pierde aceite the car has an oil leak o is losing oilel globo perdía aire air was escaping from the balloon■ perderviA (ser derrotado) to loseperdimos por un punto we lost by one pointno sabes perder you're a bad loserno discutas con él porque llevas las de perder don't argue with him because you'll losela que sale perdiendo soy yo I lose out o come off worstB1 ( RPl) «cafetera/tanque» to leak2 «color» (aclararse) to fade; (tiñiendo otras prendas) to runC■ perderseA1 (extraviarse) «persona/objeto» to get lostsiempre me pierdo en esta ciudad I always get lost in this townno te pierdas, llámanos de vez en cuando don't lose touch, call us now and then(+ me/te/le etc): se le perdió el dinero he's lost the moneyguárdalo bien para que no se te pierda keep it safe so you don't lose it2 (desaparecer) to disappearse perdió entre la muchedumbre she disappeared into the crowd3(en un tema, una conversación): cuando se ponen a hablar rápido me pierdo when they start talking quickly I get lostme distraje un momento y me perdí my attention wandered for a moment and I lost the threadlas cifras son tan enormes que uno se pierde the figures are so huge that they start to lose all meaningempieza otra vez, ya me perdí start again, you've lost me already4(en una prenda, un espacio): te pierdes en ese vestido you look lost in that dresslos sillones quedan perdidos en ese salón tan grande the armchairs are rather lost in such a big sitting roomB ‹fiesta/película/espectáculo› to missno te perdiste nada you didn't miss anythingte perdiste una excelente oportunidad de callarte la boca ( hum); you could have kept your big mouth shut ( colloq)C «persona»1 (acabar mal) to get into trouble, lose one's way ( liter)* * *
perder ( conjugate perder) verbo transitivo
1 ( en general) to lose;
quiere perder peso he wants to lose weight;
con preguntar no se pierde nada we've/you've nothing to lose by asking;
perder la vida to lose one's life, to perish;
See also→ cabeza 1 e, vista 2 3;
yo no pierdo las esperanzas I'm not giving up hope;
perder la práctica to get out of practice;
perder el equilibrio to lose one's balance;
perder el conocimiento to lose consciousness, to pass out;
perder el ritmo (Mús) to lose the beat;
( en trabajo) to get out of the rhythm
2
◊ ¡no me hagas perder (el) tiempo! don't waste my time!;
no hay tiempo que perder there's no time to lose
3
‹ examen› (Ur) to fail
4 ‹agua/aceite/aire› to lose
verbo intransitivo
1 ( ser derrotado) to lose;
no sabes perder you're a bad loser;
llevar las de perder to be onto a loser;
la que sale perdiendo soy yo I'm the one who loses out o comes off worst
2 [cafetera/tanque] to leak
3◊ echar(se) a perder ver echar I 1a, echarse 1a
perderse verbo pronominal
1 [persona/objeto] to get lost;
se le perdió el dinero he's lost the money;
cuando se ponen a hablar rápido me pierdo when they start talking quickly I get lost
2 ‹fiesta/película/espectáculo› to miss
perder
I verbo transitivo
1 (un objeto) to lose
2 (un medio de transporte) to miss
3 (el tiempo) to waste
4 (oportunidad) to miss ➣ Ver nota en miss
5 (cualidad, costumbre, sentido) to lose: tienes que perder tus miedos, you have to overcome your fears
6 (agua, aceite) to leak
II verbo intransitivo
1 (disminuir una cualidad) to lose
2 (estropear) to ruin, go off
3 (en una competición, batalla) to lose
♦ Locuciones: echar (algo) a perder, to spoil (sthg)
llevar las de perder, to be onto a loser
' perder' also found in these entries:
Spanish:
adormecerse
- aflojar
- baño
- borda
- brújula
- cabeza
- cabo
- clarear
- conciencia
- conocimiento
- costumbre
- cuenta
- declinar
- descuidarse
- desesperarse
- desfallecer
- desgracia
- desinflarse
- desnaturalizar
- despedirse
- despintar
- despistar
- destinada
- destinado
- desvanecerse
- deteriorarse
- distraerse
- don
- enloquecer
- estribo
- facultad
- flaquear
- granizada
- hilo
- infortunio
- innecesaria
- innecesario
- interés
- joderse
- juicio
- llevar
- norte
- papel
- pasarse
- peso
- razón
- resbalar
- rumbo
- saber
- sentida
English:
avoid
- balance
- black out
- blow
- boat
- bound
- break
- bungle
- cool
- course
- crush
- danger
- dawdle
- decline
- dignity
- dilly-dally
- erode
- even
- face
- fade
- fiddle around
- flag
- footing
- forfeit
- freak out
- gamble away
- gazump
- ground
- grow out of
- handle
- hang about
- hang around
- heart
- keep
- leak
- lose
- mislay
- miss
- muck about
- muck around
- muck up
- pall
- piece
- pot
- rack
- rag
- reason
- rise
- risk
- shape
* * *♦ vt1. [extraviar] to lose;he perdido el paraguas I've lost my umbrella2. [dejar de tener] [dinero, amigo, empleo, interés] to lose;he perdido el contacto con ellos I've lost touch with them;la policía ha perdido la pista o [m5] el rastro de los secuestradores the police have lost track of the kidnappers;no sé nada de Ana, le he perdido la pista o [m5] el rastro I don't know anything about Ana, I've lost touch with her;el accidente le hizo perder la visión he lost his sight in the accident;ya hemos perdido toda esperanza de encontrarlo we've now given up o lost all hope of finding him;he perdido bastante práctica I'm rather out of practice;perder el equilibrio/la memoria to lose one's balance/memory;perder peso to lose weight;perder el miedo/el respeto a alguien to lose one's fear of/respect for sb;cientos de personas perdieron la vida hundreds of people lost their lives;Espmás se perdió en Cuba o [m5] en la guerra it's not as bad as all that, it's not the end of the world3. [ser derrotado en] [batalla, partido, campeonato, elecciones] to lose;este error podría hacerle perder el partido this mistake could lose her the game4. [desperdiciar] [tiempo] to waste;[oportunidad, ocasión] to miss;he perdido toda la mañana en llamadas de teléfono I've wasted all morning making phone calls;no pierda la ocasión de ver esta fantástica película don't miss this wonderful movie;no hay tiempo que perder there's no time to lose5. [no alcanzar] [tren, vuelo, autobús] to miss6. [tener un escape de] [agua] to lose, to leak;la bombona pierde aire air is escaping from the cylinder;7. [perjudicar] to be the ruin of;le pierde su pasión por el juego his passion for gambling is ruining him♦ vi1. [salir derrotado] to lose;perder al póquer/billar to lose at poker/billiards;no te pelees con él, que llevas las de perder don't get into a fight with him, you're bound to lose;sabe/no sabe perder he's a good/bad loser;salir perdiendo to lose out, to come off worse2. [empeorar] to go downhill;este restaurante ha perdido mucho this restaurant has really gone downhill;estas alfombras pierden bastante al lavarlas these rugs don't wash very well3. [tener un escape] [de agua, aceite] to have a leak;esa bombona pierde that gas cylinder is leaking;una de las ruedas pierde por la válvula the air's coming out of one of the tyres* * *I v/t1 objeto lose;¡piérdete! get lost!;no tener nada que perder have nothing to lose3 el tiempo wasteII v/i lose;echar a perder ruin;llevar otener las de perder be at a disadvantage;salir perdiendo come off worst* * *perder {56} vt1) : to lose2) : to missperdimos la oportunidad: we missed the opportunity3) : to waste (time)perder vi: to lose* * *perder vb2. (tren, avión, oportunidad, etc) to miss3. (tiempo) to waste4. (líquido, gas) to leakechar a perder algo to ruin something / to spoil somethingecharse a perder to go off / to go bad -
19 sale
n1) продажа; сбыт2) торговля; торговая сделка3) продажа с аукциона, продажа с торгов
- account sales
- address sale
- advance sale
- annual sales
- anticipated sales
- assets sale
- auction sale
- autumn sale
- average sales
- back-to-school sale
- bargain sale
- bear sale
- blind sale
- block sale
- brisk sale
- bulk sale
- cash sale
- cash-and-carry sale
- cash on delivery sale
- cash-only sale
- catalogue sale
- charge-and-carry sale
- charge-and-delivery sale
- clearance sale
- clearing sale
- closing down sale
- commercial sale
- commission sale
- commodity sale
- competitive sales
- compulsory sale
- conditional sale
- consignment sale
- consumption sale
- credit sale
- cross sale
- cumulative sales
- daily sales
- day's sales
- deferred payment sale
- delayed sale
- direct sale
- discount sale
- distress sale
- domestic sales
- effective sale
- emergency sale
- end-of-season sale
- enforceable sale
- exchange sale
- exclusive sale
- execution sale
- executory sale
- expanding sales
- export sale
- faked sale
- firm sale
- first sale
- fixed sales
- fleet sales
- floor sale
- forced sale
- foreclosure sale
- foreign sale
- forward sale
- future sale
- going-out-of-business sale
- gross sales
- guaranteed sale
- hire-purchase sale
- illicit sale
- increased sales
- indirect sales
- individual sale
- installment sale
- intermediate sale
- jumble sale
- large volume sales
- liquidation sale
- loan sale
- mandatory sale
- mutual sales
- negotiated sale
- net sales
- off-the-floor sale
- opening sale
- order sales
- over-the-counter sale
- panic sale
- partial sale
- peak sales
- private sale
- proceeds sale
- projected sales
- prompt sale
- property sale
- public sale
- quick sale
- ready sale
- realization sale
- record sales
- remnant sale
- retail sale
- returned sales
- rummage sale
- seasonal sale
- security sales
- sheriff's sale
- short sale
- slow sale
- spot sale
- stocktaking sale
- street sale
- tax sale
- tied sale
- tie-in sale
- time sale
- total sales
- trade sale
- transportation sales
- tying-in sale
- underlying sales
- underreported sale
- under-the-counter sale
- volume sales
- voluntary sale
- wash sale
- white sale
- wholesale sale
- winding-up sale
- winter sale
- yearly sales
- sale at an auction
- sale at harvest time
- sale at a profit
- sale at reduced prices
- sale by auction
- sale by commission
- sale by description
- sale by lot
- sale by the piece
- sale by public outcry
- sale by sample
- sale by weight
- sale ex bond
- sale ex stand
- sale ex works
- sale for cash
- sale for forward delivery
- sale for future delivery
- sale for prompt delivery
- sale for the settlement
- sale from stock
- sale from a warehouse
- sale in market overt
- sale of engineering consultation services
- sale of equipment
- sale of exchange
- sale of exhibits off the floor
- sale of goods
- sale of an invention
- sale of a licence
- sale of a loan
- sale of a patent
- sale of a patent right
- sale of a pledge
- sale of securities
- sale of services
- sale of shares of a company
- sale of space
- sale of a stake
- sale on approval
- sale on arrival
- sale on commission
- sale on credit
- sale on an open account
- sale to arrive
- sale to final consumer
- sale with option of repurchase
- sale with reservation
- sale with reserve
- sale without reserve
- sale with rights of redemption
- sale and leaseback
- sale as is
- for sale
- not for sale
- of ready sale
- on sale
- out of sale
- subject to prior sale
- approve for sale
- be available for sale
- be dull of sale
- be on sale
- be slow of sale
- command a ready sale
- conclude a sale
- develop sales
- effect sales
- exhibit for sale
- expand sales
- expose for sale
- extend sales
- find no sales
- find a ready sale
- handle the sale
- have a dull sale
- have no sale
- have a ready sale
- increase sales
- keep for sale
- maintain sales
- make a sale
- meet with a good sale
- meet with a slow sale
- negotiate sales
- notify the sale by auction
- offer for sale
- promote sales
- put up for sale
- release for sale
- rescind a sale
- sell at a public sale
- specialize in the sale of smth
- stimulate sales
- suspend the sale
- undertake the sale -
20 marca
f.1 mark.se le nota la marca del bañador you can see her tan line, you can see where she's been wearing her swimsuit2 brand (commerce).unos vaqueros de marca a pair of designer jeansmarca comercial trademarkmarca de fábrica trademarkmarca registrada registered trademark3 label.4 time (sport).5 check mark, check.6 make, mark.7 record.8 pit, small depression.pres.indicat.3rd person singular (él/ella/ello) present indicative of spanish verb: marcar.* * *1 (señal) mark, sign2 (en comestibles, productos del hogar) brand; (en otros productos) make3 DEPORTE record4 (acción) marking\de marca brandde marca mayor familiar terrible, tremendousmarca de fábrica trademarkmarca registrada registered trademark* * *noun f.1) mark, sign2) brand3) trademark4) record* * *SF1) (=señal) markse te nota la marca del bañador — I can see your tan line *, I can see the mark where your swimming costume was
la película lleva la marca inconfundible de su director — the film bears all the hallmarks of its director
•
sello de marca — hallmarkmarca de la casa, un vino marca de la casa — a house wine
2) (=huella) [de pie] footprint, footmark; [de dedos] fingerprintseguí las marcas que habían dejado sobre la arena — I followed the tracks they had left in the sand, I followed their footprints o footmarks in the sand
3) (Com) [de comida, jabón, tabaco] brand; [de electrodoméstico, coche] make; [de ropa] label¿qué marca de tabaco fumas? — what brand do you smoke?
¿de qué marca es tu televisor? — what make is your television?
imagen 4)•
ropa de marca — designer-label clothes, designer-label clothing4) (Dep) [de especialidad] record; [de deportista] best time•
batir una marca — to break a record•
establecer una marca — to set a record5) (Náut) [en tierra] seamark; [en el mar] marker, buoy6) (Naipes) bid7) [en el ganado] (=señal) brand; (=acción) branding8) (=herramienta) brand, iron9) ( Hist) march, frontier area* * *1)a) (señal, huella) markb) ( en el ganado) brand2) (Com) (de coches, cámaras) make; (de productos alimenticios, cosméticos, etc) brandcomprar artículos de marca — to buy brand products o brand names
de marca mayor — (fam) terrible (colloq)
3) (Dep) recordsuperar or batir or mejorar una marca — to break a record
mi mejor marca de la temporada — my best time (o height etc) of the season
* * *= make, mark, marker, tick, check, brand, check mark [checkmark], imprint, print, designer label, scar, pockmark.Ex. Certain makes of microprocessor have achieved sufficient sales to stimulate the production of a wide range of off-the-peg application packages.Ex. Representations can be stored and communicated through different physical media: marks, signs, waves, card, vinyl, magnetic tape, and so on.Ex. Extraction is carried out with the help of a dictionary of formal text characteristics ( markers, connectors, indicators).Ex. Those terms to appear in the lead position, ie are required as access terms, are indicated usually by placing a tick (check) over them.Ex. Those terms to appear in the lead position, ie are required as access terms, are indicated usually by placing a tick ( check) over them.Ex. Now it is easy to realize this because they no longer stand for living controversies: Kipling's brand of imperialism and Shaw's brand of revolutionary socialism are both things of the past.Ex. A small check mark beside a heading can indicate that the heading was found in the source.Ex. Harris was a librarian par excellence, whose imprint will become indelible in the history of Nigerian librarianship.Ex. Some of the exhibition's objects are plaster casts of such perishables as dying daffodil heads and hoof prints.Ex. They release selected second-hand clothes into fleamarket circulation labelled with their own designer label.Ex. The scars will take months and years to heal.Ex. Many walls still bear the pockmarks left by bullets.----* asignación de la marca de Cutter = Cuttering.* asignar la marca de Cutter = Cutter.* con marca = branded.* crear una marca de identidad = branding.* dejar una marca = leave + Posesivo + mark.* de marca = branded.* hacer una marca para indicar el lugar donde uno se ha quedado leyendo = mark + Posesivo + place.* identificación mediante marcas = tagging.* llevar la marca de = bear + the mark(s) of, bear + the stamp of, bear + the imprint of, bear + the hallmarks of, have + the hallmarks of.* llevar la marca distintiva de = bear + the hallmarks of, have + the hallmarks of.* marca comercial = brand name, servicemark, trade name, trademark [trade mark].* marca de agua = watermark.* marca de Cutter = Cutter mark, Cutter numbers.* marca de final de campo = delimiter.* marca de frenazo = skid mark.* marca de inserción = caret (^).* marca del acné = pockmark.* marca de la viruela = pockmark.* marca de patinazo = skid mark.* marca de rachazo = skid mark.* marca de subcampo = subfield marker.* marca distintiva = hallmark, distinguishing mark.* marca identificadora = marking.* marca mundial = world record.* marca muy conocida = household brand.* marca personal = personal record.* marca registrada = brand name, registered trademark, proprietary, trademark [trade mark].* marcas de agua = watermarking.* marcas de agua digitales = digital watermarking.* poner una marca de comprobación = check-mark.* quitar la marca = unmark.* tonto de marca mayor = prize idiot.* * *1)a) (señal, huella) markb) ( en el ganado) brand2) (Com) (de coches, cámaras) make; (de productos alimenticios, cosméticos, etc) brandcomprar artículos de marca — to buy brand products o brand names
de marca mayor — (fam) terrible (colloq)
3) (Dep) recordsuperar or batir or mejorar una marca — to break a record
mi mejor marca de la temporada — my best time (o height etc) of the season
* * *= make, mark, marker, tick, check, brand, check mark [checkmark], imprint, print, designer label, scar, pockmark.Ex: Certain makes of microprocessor have achieved sufficient sales to stimulate the production of a wide range of off-the-peg application packages.
Ex: Representations can be stored and communicated through different physical media: marks, signs, waves, card, vinyl, magnetic tape, and so on.Ex: Extraction is carried out with the help of a dictionary of formal text characteristics ( markers, connectors, indicators).Ex: Those terms to appear in the lead position, ie are required as access terms, are indicated usually by placing a tick (check) over them.Ex: Those terms to appear in the lead position, ie are required as access terms, are indicated usually by placing a tick ( check) over them.Ex: Now it is easy to realize this because they no longer stand for living controversies: Kipling's brand of imperialism and Shaw's brand of revolutionary socialism are both things of the past.Ex: A small check mark beside a heading can indicate that the heading was found in the source.Ex: Harris was a librarian par excellence, whose imprint will become indelible in the history of Nigerian librarianship.Ex: Some of the exhibition's objects are plaster casts of such perishables as dying daffodil heads and hoof prints.Ex: They release selected second-hand clothes into fleamarket circulation labelled with their own designer label.Ex: The scars will take months and years to heal.Ex: Many walls still bear the pockmarks left by bullets.* asignación de la marca de Cutter = Cuttering.* asignar la marca de Cutter = Cutter.* con marca = branded.* crear una marca de identidad = branding.* dejar una marca = leave + Posesivo + mark.* de marca = branded.* hacer una marca para indicar el lugar donde uno se ha quedado leyendo = mark + Posesivo + place.* identificación mediante marcas = tagging.* llevar la marca de = bear + the mark(s) of, bear + the stamp of, bear + the imprint of, bear + the hallmarks of, have + the hallmarks of.* llevar la marca distintiva de = bear + the hallmarks of, have + the hallmarks of.* marca comercial = brand name, servicemark, trade name, trademark [trade mark].* marca de agua = watermark.* marca de Cutter = Cutter mark, Cutter numbers.* marca de final de campo = delimiter.* marca de frenazo = skid mark.* marca de inserción = caret (^).* marca del acné = pockmark.* marca de la viruela = pockmark.* marca de patinazo = skid mark.* marca de rachazo = skid mark.* marca de subcampo = subfield marker.* marca distintiva = hallmark, distinguishing mark.* marca identificadora = marking.* marca mundial = world record.* marca muy conocida = household brand.* marca personal = personal record.* marca registrada = brand name, registered trademark, proprietary, trademark [trade mark].* marcas de agua = watermarking.* marcas de agua digitales = digital watermarking.* poner una marca de comprobación = check-mark.* quitar la marca = unmark.* tonto de marca mayor = prize idiot.* * *A1 (señal, huella) markte ha quedado la marca del bikini you've got a mark where your bikini was2 (en el ganado) brandCompuestos:watermarkhallmark¿qué marca de lavadora es? what make (of) washing machine is it?prefiero comprar artículos de marca I prefer to buy brand products o brand namesuna marca de prestigio a well-known brandropa de marca designer clothesme llevé un susto de marca mayor I got one hell of a fright o a terrible frightCompuestos:trade nameluxury brandleading brand, brand leaderregistered trademarkC ( Dep) recordsuperar or batir or mejorar una marca to break a recordestablecer una marca mundial to set a world recordmi mejor marca de la temporada my best time ( o height etc) of the season* * *
Del verbo marcar: ( conjugate marcar)
marca es:
3ª persona singular (él/ella/usted) presente indicativo2ª persona singular (tú) imperativo
Multiple Entries:
marca
marcar
marca sustantivo femenino
1
2 (Com) (de coches, cámaras) make;
(de productos alimenticios, cosméticos, etc) brand;◊ comprar artículos de marca to buy brand products o brand names;
ropa de marca designer clothes;
marca patentada or registrada registered trademark
3 (Dep) record;
superar or batir una marca to break a record
marcar ( conjugate marcar) verbo transitivo
1
‹ ganado› to brand
2
el reloj marca las doce en punto the time is exactly twelve o'clock
c) (Mús):◊ marca el compás/el ritmo to beat time/the rhythm
3 ‹ pelo› to set
4 (Telec) to dial
5 (Dep)
verbo intransitivo
1 (Dep) to score
2 (Telec) to dial
marcarse verbo pronominal:
( caus) to have one's hair set
marca sustantivo femenino
1 (huella) mark: me levanté con la marca de las sábanas en la cara, I woke up with the mark of the sheet on my face
2 (distintivo) sign
la marca del Zorro, the sign of Zorro
es la marca de la ganadería de Vitorino, it's the brand of Vitorino
Com brand, make
3 (impronta) stamp: este trabajo lleva su marca, this work has her stamp
4 Dep time, result: consiguió una buena marca, he achieved a good time
marcar verbo transitivo
1 (señalar) to mark: su muerte me marcó profundamente, I was deeply marked by her death
las piedras marcan la linde, the stones mark the boundary
2 (resaltar) este vestido me marca las caderas, this dress shows off my hips
ese gesto marca la importancia del tratado, that gesture stresses the importance of the treaty
3 Tel to dial: marque el 123 321, dial 123321
4 (una hora, grados, etc) to indicate, show, mark: el metrónomo marca el compás, the metronome marks the time
5 Dep (un tanto) to score
(a otro jugador) to mark
6 (un peinado) to set: ¿lavar y marcar?, wash and set?
' marca' also found in these entries:
Spanish:
antojo
- capricho
- compás
- hasta
- impresión
- marcar
- mejorar
- peor
- rebasar
- registrar
- señalar
- superar
- tatuaje
- acreditado
- batir
- chuza
- establecer
- fama
- golpe
- líder
- matasellos
- mundial
- palomita
- patentado
- patentar
- punto
- rayar
- sello
- señal
- superficial
- surco
- tic
- viruela
English:
asterisk
- birthmark
- brand
- brand name
- make
- mark
- marker
- personal best
- premier
- proprietary
- registered trademark
- scar
- scorer
- sponsor
- stamp
- stand
- tick
- TM
- trademark
- tradename
- beating
- birth
- dent
- do
- imprint
- marking
- record
- register
- trade
- world
* * *marca nf1. [señal] mark;[de rueda, animal] track; [en ganado] brand; [en papel] watermark; [cicatriz] mark, scar;se le nota la marca del bañador you can see her tan line, you can see where she's been wearing her swimsuit;se quemó y le ha quedado una marca she burned herself and has been left with a scar;Depen sus marcas, listos, ¡ya! on your marks, get set, go!Imprenta marca de corte crop mark; Informát marca de párrafo paragraph mark; Imprenta marca de recorte crop mark [de vehículo, computadora] make;sólo compro ropa de marca I only buy designer clothes;unos vaqueros de marca a pair of designer jeans;Famde marca mayor [muy grande] enormous;[excelente] outstanding marca blanca own-brand, own-label;marca comercial trademark;marca de fábrica trademark;marca registrada registered trademark3. [etiqueta] labella mejor marca mundial del año en los 100 metros the fastest time in the world this year for the 100 metres;su mejor marca del año her personal best this yearse encarga de la marca del delantero más peligroso he's marking the most dangerous forwardzona de marca in-goal area* * *f1 ( señal) mark2 MED scar, mark3 COM brand;de marca brand-name atr4 DEP score;batir osuperar una marca break a record;mejor marca personal personal best;sus 9,93 segundos son la segunda mejor marca his 9.93 seconds is the second best time;de marca mayor fig tremendous* * *marca nf1) : mark2) : brand, make3) : trademarkmarca registrada: registered trademark4) : record (in sports)batir la marca: to beat the record* * *marca n1. (señal) mark2. (nombre de comestibles, ropa) brand3. (nombre de coches, motos) make¿qué marca de coche es? ¿what make of car is it?4. (en deportes) record
См. также в других словарях:
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